More than 10 years experience within fashion industry, bringing a broad vision in retail, buying, merchandising and wholesale activities to “fast-fashion” and luxury brands. Starting as a Store Manager in INDITEX Group and moving onward to Buyer and Wholesale Manager at RAKAS Ltd., specializing in luxury brands, Account Manager and Buyer in and now holding the position of Commercial Manager / Buyer at APOELLA.

Holding a BSc degree in Fashion Design and Garment Production, as well as an MSc degree in International Fashion Marketing with published thesis in the Journal of Fashion Marketing and Management. Strong ability to manage personnel, recruiting and training as well as able to enforce sales and monitor stock control. Skilled in financial management and market research, in KPIs analysis and in identifying future trends within fashion industry. Able to implement market and sell-out analyses, budgeting and buying.