Vassilis Kallaras
CEO, Advisable
With over 15 years of experience in the field of ecommerce, he is the co-founder and CEO of Advisable, a digital agency that helps clients create and optimize their online presence and sales. He is passionate about designing and developing innovative solutions, and disrupting online marketing strategies. He and his team have built and launched the awarded platform ECOMMERCEN, which enables full control and functionality of an online shop. Under his leadership, Advisable has transformed dozens of corporations and expanded its customer base in Greece, Cyprus, US and UK.
Vassilis Kallaras teaches:
Course summary- Google ads Keyword planner, Forecast Planner, auction Insights, remarketing, assets A/B testing)
- Google ads alerts, season budget change, zombie products scripts
- Meta ads competition research, attribution models, performance-based placements
- Meta ads creatives (carousel, videos, collection, catalogue) & custom audiences (lookalike, engagement, lists)
- Marketing preparation of a website
- Working with website designers & developers
- Optimizing your existing website landing pages for better conversions
Athens