Konstantinos Sioutos
Performance Marketing Manager, Human Minds
Konstantinos Sioutos is a seasoned Performance Marketer with over seven years of experience, specializing in a wide range of industries such as e-commerce, tourism, and various service-oriented businesses.
Konstantinos's approach to digital marketing is meticulous, with a keen attention to detail and a profound understanding of how data can shape effective marketing strategies. This understanding has driven him to specialize in tools like Google Tag Manager, enabling him to gather precise and actionable data. His focus is not just on analysis but on leveraging the power of AI algorithms used by advertising platforms to optimize campaigns.
His expertise in performance marketing, combined with a comprehensive skill set in conversion tracking, has been instrumental in helping businesses achieve their online goals. Konstantinos's ability to integrate these systems seamlessly has allowed for enhanced decision-making and strategy development, leading to significant growth and success for the clients he works with.
Studied Business Administration at the Democritus University of Thrace.