About our digital marketing sales & account management course in Athens & via Zoom

Syllabus

This advanced crash training course is addressed to people who work into sales, account, client service positions for digital marketing in any agency or to digital marketing freelancers. This course is meticulously designed to equip professionals with the indispensable skills needed to navigate and thrive in the digital marketing landscape. Led by seasoned industry leaders, this comprehensive program delves deep into effective digital sales strategies and best practices in account management. Through a blend of interactive sessions and real-world case studies, participants gain actionable insights to drive sales & revenue growth and foster enduring client relationships. Join us and empower your team to achieve unparalleled success in the digital marketing realm. 

Education in a classroom & via Zoom

Our education program is conducted in a classroom (in Athens) and also live streamed in a virtual class (ZOOM).

Award-winning education

Our program has been recognized by multiple organizations such as Social Media World, Education Leaders Awards, Content Marketing Awards, Marketing Achievement Awards, Social Media Marketing Awards, and Martech AwardsSee all the awards we have won until now in our blog.

Curriculum academic level

Our exceptional course boasts a level of EQF 6 training program, which includes all the necessary supplies for anyone who wishes to immerse themselves in the world of digital marketing. These supplies include tools and platforms, specialized strategies and tactics, best and bad practices, costs and pricing models, key performance indicators, metrics reports, glossary, and job descriptions. 

Outcomes of this digital marketing sales & account management training

Upon completion of our program, you will be equipped with the knowledge and skills to immediately:

  • check style="display:contents"> style="display:contents"> Conduct strategic cost analysis and develop competitive pricing models for digital marketing services.
  • check style="display:contents"> style="display:contents"> Design and customize monthly service plans, incorporating effective upselling techniques tailored to client needs.
  • check style="display:contents"> style="display:contents"> Build and pitch high-impact digital marketing strategies aligned with specific client goals and briefs.
  • check style="display:contents"> style="display:contents"> Identify and approach high-value prospects using structured, strategic client acquisition methods.
  • check style="display:contents"> style="display:contents"> Handle client queries and objections with confidence, using persuasive communication techniques.
  • check style="display:contents"> style="display:contents"> Decode client briefs to craft data-driven, needs-based digital proposals that convert.
  • check style="display:contents"> style="display:contents"> Strengthen long-term client relationships through proactive account management and measurable performance tracking.
  • check style="display:contents"> style="display:contents"> Stay current with digital marketing trends and technologies to provide cutting-edge client solutions.

Benefits of obtaining our digital marketing sales & account management education

Start your career as a digital account executive now

The benefits of obtaining an education in the digital landscape are numerous. By doing so, you will be able to start a career and access hundreds of job positions, allowing you to immediately begin working. This is undoubtedly the best step towards a certified professional position, and we are here to support you during your training and afterwards so that you can achieve your goals. Our reputation within the industry will give you an automatic head start, and our graduates are widely regarded as the most employable in the country. By acquiring this highly-demanded skill-set, you will be able to secure a solid future for yourself.

Connect with our instructors during your training

Throughout your education, you have access to our instructors, who are available to answer any questions you may have and provide guidance as needed. 

Lifetime free events

We offer monthly Q&A events and quarterly mix & match events that are designed to provide you with an opportunity to network with like-minded individuals. These events are free of charge and are a great way to stay connected with the community.

Lifetime alumni discounts

We offer lifetime alumni discounts on all our educational programs. This means that you will be able to access our programs at a special price, even after you graduate. Our programs are designed to equip you with the necessary skills and knowledge to excel in your chosen field.

Lifetime business opportunities

We offer lifetime business opportunities that will enable you to connect with professionals or customers in our powerful community. This will give you access to business specs and projects that will aid you in your professional growth.

Lifetime job opportunities

We have established strategic cooperations with two of the most prestigious job finding agencies in Greece and Europe. Our aim is to assist you in finding the perfect fit when it comes to job opportunities. We offer a wide range of services, including interviewing events and assistance on building your CV to ensure that you thrive on the business market. 

Course content

9h11 lessons

Students welcome and registration

NETWORKING

Mon 02 Jun 2025

14:00 - 14:30

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis
Course overview

PLATFORM DEMONSTRATION

Mon 02 Jun 2025

14:30 - 15:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis

Your services & target segment

LECTURE

Mon 02 Jun 2025

15:00 - 15:30

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis
Your cost analysis & profit

LECTURE

Mon 02 Jun 2025

15:30 - 16:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis
Your prices & services packages

LECTURE

Mon 02 Jun 2025

16:00 - 17:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis

Your targeted promotion tactics

LECTURE

Mon 02 Jun 2025

17:00 - 18:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis
Your sales pipeline

LECTURE

Mon 02 Jun 2025

18:00 - 19:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis

Clients onboarding process

LECTURE

Tue 03 Jun 2025

15:00 - 16:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis
Client contracts

LECTURE

Tue 03 Jun 2025

16:00 - 17:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis

Client service & consultation

LECTURE

Tue 03 Jun 2025

17:00 - 18:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis
Client reporting & training

LECTURE

Tue 03 Jun 2025

18:00 - 19:00

OTE ACADEMY - Σ123 ROOM & ZOOM

Aivalis Tolis

Certificate of Completion

Brands we trained

Frequently asked questions

Ναι. Όλα τα προγράμματα της Knowcrunch βασίζονται σε curriculum επιπέδου EQF Level 6. Με την ολοκλήρωσή τους λαμβάνεις Certification of Completion, ενώ οι φοιτητές των Masterclass in Digital & AI Marketing courses, μετά την επιτυχή ολοκλήρωση των εξετάσεων, αποκτούν το Professional Diploma. Και οι δύο πιστοποιήσεις αναγνωρίζονται από την αγορά εργασίας.

Κατά τη διάρκεια της εκπαίδευσης, αλλά και μετά την ολοκλήρωσή της, διατηρείς πρόσβαση στους C-level instructors της Knowcrunch και γίνεσαι μέλος ενός ισχυρού επαγγελματικού δικτύου. Επωφελείσαι από ειδικές τιμές σε όλα τα courses μας, δωρεάν συμμετοχή σε Q&A και networking events, καθώς και άμεση επαφή με συνεργαζόμενα brands, agencies και recruitment partners σε Ελλάδα και Κύπρο. Παράλληλα, συνδέεσαι με περισσότερους από 27.000 επαγγελματίες του κλάδου και αποκτάς πρόσβαση σε εκατοντάδες νέες θέσεις εργασίας κάθε εβδομάδα.

Μπορείς να ολοκληρώσεις την εγγραφή σου online, με χρεωστική ή πιστωτική κάρτα ή μέσω SEPA Direct Debit. Στα περισσότερα προγράμματα παρέχεται δυνατότητα πληρωμής σε μηνιαίες δόσεις, με τις διαθέσιμες επιλογές να εμφανίζονται στο τελευταίο βήμα του checkout. Παράλληλα, προσφέρονται ειδικές τιμές για συγκεκριμένες κατηγορίες, όπως άνεργοι, φοιτητές και ομάδες δύο ή περισσότερων ατόμων. Υπάρχει επίσης η δυνατότητα αγοράς ενός course ως δώρο.

Η βασική διαφορά βρίσκεται στον τρόπο παρακολούθησης και αλληλεπίδρασης. Στο course σε τάξη συμμετέχεις ζωντανά στο μάθημα, ακολουθείς συγκεκριμένο πρόγραμμα, κάνεις πρακτικές ομαδικές εργασίες και μπορείς να θέτεις ερωτήσεις απευθείας στον instructor. Στο e-learning video-on-demand παρακολουθείς τα μαθήματα online, στον δικό σου χρόνο και με τον δικό σου ρυθμό, έχοντας τη δυνατότητα να επιστρέφεις στο υλικό όποτε χρειάζεται. Και οι δύο μορφές καλύπτουν το ίδιο γνωστικό αντικείμενο. Η τάξη προσφέρει μεγαλύτερη αλληλεπίδραση, ενώ το e-learning μεγαλύτερη ευελιξία.

Course completed