Email & Mobile Marketing Strategy

An email and mobile marketer is a technical and strategic professional focused on direct-to-consumer communication through platforms like email, SMS, Viber, and push notifications. This role is typically T-shaped (possessing a broad understanding of the marketing funnel with deep expertise in automation and deliverability) or V-shaped (combining data collection and advanced segmentation with expertise in copywriting and conversion funnels). Because they own the primary channels for customer retention and lifecycle marketing, these professionals are in high demand for specialized roles within brands/agencies or as high-value independent freelancers.

The average annual gross salaries in the USA: entry-level positions, from $48,000 mid-level positions, from $75,000 senior-level positions: from $125,000 and the freelancers start from $50 per hour. The average annual gross salaries in Western & Northern Europe such as Germany, the Netherlands, and Ireland: entry-level Western & Northern Europe (such as Germany, the Netherlands, and Ireland): Entry-level: from €34,000 mid-level, from €55,000 senior-level, from €90,000 In Southern & Eastern Europe such as Spain, Italy, and Greece: entry-level, from €17,000 mid-level, from €32,000 senior-level, from €58,000 and the freelancers start from €35 per hour.