KnowCrunch

About the course

The complete digital & social media diploma with a long track record as a catalyst for change is now awarded as the 'Best Digital & Social Media Diploma in Greece' by Social Media World.

Trusted by more than 500 executives in top agencies, brands and corporations. Designed by experienced professionals, and driven by the latest technology, case studies and online tactics. Course's syllabus is EQF Level 5. Consists of exclusive topics and advanced knowledge and has 95.4% Net Promoter Score!

Learn from the best, transform your digital career and thrive in your field. This is your best step towards having a career as a certified Digital & Social Media Specialist.

 

Skills you'll gain

Marketing Mix
Marketing Briefing
Customer Journey
Website Planning & Development
Legal Terms & Conditions
Landing Page Optimization
UTMs Tracking
Creative Strategy
Keywords Research
Ideas Research
Answer The Public
Legal Copyright
ChatGPT
Canva
Midjourney
Sora
Google VEO
Google Nano Banana
CapCut
Podcasts Production
Facebook Marketing
Meta Business Portfolio
Meta Store Locations
Meta Commerce Manager
Meta Business Suite
Twitter (X) Marketing
TikTok Marketing
TikTok Business Center
TikTok Catalog Manager
YouTube Marketing
Google Business Profile Marketing
Pinterest Marketing
Instagram Marketing
LinkedIn Marketing
Threads Marketing
Content distribution
Content promotion
Content calendar
Content Monitoring & Evaluation
Search Engines
SEO Content Optimization
SEO Technical Optimization
SEO Link Building
SEO Monitoring & Evaluation
Social Media Marketing Calendar
Social Media Posts Scheduling
Social Media Community Building
Social Media Listening & Live Marketing
Social Media Monitoring & Evaluation
Advertising Campaigns
Google Tag Manager
Meta Advertising Manager
Meta Advertising Campaigns
Google Advertising Manager
Google Advertising Campaigns
LinkedIn Advertising Manager
LinkedIn Business Manager
LinkedIn Advertising Campaigns
Twitter (X) Advertising Manager
Twitter (X) Advertising Campaigns
Pinterest Advertising Manager
Pinterest Business Manager
Pinterest Advertising Campaigns
TikTok Advertising Manager
TikTok Advertising Campaigns
Premium Advertising Campaigns
Programmatic Advertising Campaigns
Native Advertising Campaigns
Affiliate Advertising Campaigns
Media Planning
Advertising Campaigns Monitoring & Evaluation
Influencers Discovery
Influencers Management
Influencers Monitoring & Evaluation
Susurrus
Kolsquare
Email & Mobile Data Collection
Email & Mobile Marketing Automations
Email Marketing Campaigns
Mobile Marketing Campaigns
Mailchimp
Omni
Email & Mobile Marketing Monitoring & Evaluation
Digital Marketing Strategy
Online Research
Digital Marketing Budget
Digital Marketing Presentation (Pitch)
Omnichannel Strategy
Google Analytics 4
Digital Marketing KPIs & Metrics
Digital Marketing Reporting
Google Looker Studio
Digital Marketing Jobs
Personal Branding
Digital Marketing Cost Analysis
Digital Marketing Pricing
Account Management

Course content

23h•34 lessons

    1. The backlinks — 25-04-2018, 2018-04-25T15:00:00.000000Z – 2018-04-25T19:00:00.000000Z, CR 1 - ROOM

    Instructor: Elpidis Yannis

    1. The advertising strategy & media plan — 30-11--0001, -000001-11-29T22:25:08.000000Z – -000001-11-29T22:25:08.000000Z

        1. How to prepare data, cookies privacy and terms, conditions for your websites — 24-04-2018, 2018-04-24T17:00:00.000000Z – 2018-04-24T19:00:00.000000Z, CR 1- ROOM
        2. How to protect your copyright and respect copyright of others — 07-05-2018, 2018-05-07T15:00:00.000000Z – 2018-05-07T16:00:00.000000Z, CR- 1

        Instructor: Siamakis Nikos

            1. Facebook & Instagram community building — 14-05-2018, 2018-05-14T15:00:00.000000Z – 2018-05-14T18:00:00.000000Z, CR 1- ROOM
            2. YouTube channel & community building — 15-05-2018, 2018-05-15T16:00:00.000000Z – 2018-05-15T17:00:00.000000Z, CR 1 - ROOM
            3. Google Business Profile & community building — 16-05-2018, 2018-05-16T15:00:00.000000Z – 2018-05-16T15:30:00.000000Z, CR 1- ROOM
            4. Pinterest account & community building — 16-05-2018, 2018-05-16T16:00:00.000000Z – 2018-05-16T16:30:00.000000Z, CR 1- ROOM
            5. LinkedIn personal profile & community building — 16-05-2018, 2018-05-16T16:30:00.000000Z – 2018-05-16T17:00:00.000000Z, CR 1- ROOM

            Instructor: Dimitriadis Dimitris

            1. Content promotion — 30-11--0001, -000001-11-29T22:25:08.000000Z – -000001-11-29T22:25:08.000000Z
            2. Content marketing monitoring & evaluation — 30-11--0001, -000001-11-29T22:25:08.000000Z – -000001-11-29T22:25:08.000000Z

                1. The social media marketing — 21-05-2018, 2018-05-21T15:00:00.000000Z – 2018-05-21T19:00:00.000000Z, CR 1- ROOM
                2. Social media posting — 22-05-2018, 2018-05-22T15:00:00.000000Z – 2018-05-22T15:30:00.000000Z, CR 1- ROOM
                3. Hootsuite.com mashup tool — 22-05-2018, 2018-05-22T16:00:00.000000Z – 2018-05-22T17:00:00.000000Z, CR 1- ROOM
                4. Social media accounts & followers — 22-05-2018, 2018-05-22T17:00:00.000000Z – 2018-05-22T19:00:00.000000Z, CR 1- ROOM

                Instructors: Dimitrakopoulou Katerina, Elpidis Yannis

                  1. Premium advertising campaigns — 19-06-2018, 2018-06-19T15:00:00.000000Z – 2018-06-19T19:00:00.000000Z, VELLIDIO, OLYMPIAS HALL

                    1. Email & mobile marketing audience & automations — 05-06-2018, 2018-06-05T15:00:00.000000Z – 2018-06-05T17:00:00.000000Z, CR 1- ROOM
                    2. E-mail marketing campaigns — 05-06-2018, 2018-06-05T18:00:00.000000Z – 2018-06-05T19:00:00.000000Z, CR 1- ROOM

                        1. Digital marketing professionals & how to get a job — 16-07-2018, 2018-07-16T17:00:00.000000Z – 2018-07-16T18:00:00.000000Z, CR 1 - ROOM

                        Instructor: Aivalis Tolis

                            1. Students registration & meeting with instructors — 16-04-2018, 2018-04-16T14:00:00.000000Z – 2018-04-16T15:00:00.000000Z, CAFETERIA

                            Instructor: Aivalis Tolis

                            1. The customer, the journey & the funnel — 16-04-2018, 2018-04-16T16:00:00.000000Z – 2018-04-16T17:00:00.000000Z, CR 1- ROOM
                            2. Digital marketing tactics overview — 16-04-2018, 2018-04-16T17:00:00.000000Z – 2018-04-16T18:00:00.000000Z, CR 1- ROOM
                            3. Marketing mix overview — 16-04-2018, 2018-04-16T18:00:00.000000Z – 2018-04-16T19:00:00.000000Z, CR 1- ROOM

                            Instructors: Dimitriadis Dimitris, Aivalis Tolis

                            1. The search engine optimization strategy — 30-04-2018, 2018-04-30T16:00:00.000000Z – 2018-04-30T18:00:00.000000Z, CR-1 ROOM
                            2. Onsite/page content optimization — 02-05-2018, 2018-05-02T15:00:00.000000Z – 2018-05-02T17:00:00.000000Z, CR 1- ROOM
                            3. Onsite/page technical optimization — 02-05-2018, 2018-05-02T17:00:00.000000Z – 2018-05-02T19:00:00.000000Z, CR 1- ROOM

                            Instructor: Elpidis Yannis

                            1. Present the social media posts — 29-05-2018, 2018-05-29T15:00:00.000000Z – 2018-05-29T17:00:00.000000Z, CR 1- ROOM
                            2. Prepare different social media posts for a brand — 29-05-2018, 2018-05-29T17:00:00.000000Z – 2018-05-29T19:00:00.000000Z, CR 1- ROOM

                            Instructor: Dimitriadis Dimitris

                            1. Plan an advertising campaign for a marketing objective — 26-06-2018, 2018-06-26T15:00:00.000000Z – 2018-06-26T17:00:00.000000Z, CONCERT HALL, CR1 ROOM
                            2. Present your digital media plan — 26-06-2018, 2018-06-26T17:00:00.000000Z – 2018-06-26T19:00:00.000000Z, CONCERT HALL, CR1 ROOM

                            Instructor: Aivalis Tolis

                            1. Exploring conversions & funnel — 27-06-2018, 2018-06-27T15:00:00.000000Z – 2018-06-27T19:00:00.000000Z, CR 1- ROOM
                            2. Exploring retention & advertising — 02-07-2018, 2018-07-02T15:00:00.000000Z – 2018-07-02T16:00:00.000000Z, CR 1- ROOM

                            Instructor: Elpidis Yannis

                            1. Course summary & epilogue — 16-07-2018, 2018-07-16T18:00:00.000000Z – 2018-07-16T19:00:00.000000Z, CR 1- ROOM

                            Instructor: Aivalis Tolis

                            1. Final exams — 18-07-2018, 2018-07-18T15:00:00.000000Z – 2018-07-18T17:00:00.000000Z, CR 1- ROOM

                            Instructor: Aivalis Tolis

                                    Professional Diploma

                                    Brands we trained

                                    Creta TV logo greyscale.
                                    Revoil logo greyscale.
                                    Infocom.gr greyscale logo
                                    Alumil logo greyscale
                                    Henkel logo greyscale
                                    Flisvos Marina logo greyscale
                                    Akis Petretzikis logo greyscale
                                    Attrativo greyscale logo.
                                    Look & Feel agency logo greyscale
                                    Touchpoint strategies greyscale logo.
                                    Metromedia.gr greyscale logo
                                    National Bank of Greece greyscale logo.
                                    Eurobank logo greyscale
                                    Ratpack greyscale logo
                                    Look4Studies logo greyscale
                                    GoSeminars.gr logo greyscale
                                    Welcome Stores greyscale logo.
                                    Alpha TV greyscale logo.
                                    Newsit.gr logo greyscale.
                                    Jerry's Foodtruck logo greyscale.

                                    Frequently asked questions

                                    Ναι. Όλα τα προγράμματα της Knowcrunch βασίζονται σε curriculum επιπέδου EQF Level 6. Με την ολοκλήρωσή τους λαμβάνεις Certification of Completion, ενώ οι φοιτητές των Masterclass in Digital & AI Marketing courses, μετά την επιτυχή ολοκλήρωση των εξετάσεων, αποκτούν το Professional Diploma. Και οι δύο πιστοποιήσεις αναγνωρίζονται από την αγορά εργασίας.

                                    Κατά τη διάρκεια της εκπαίδευσης, αλλά και μετά την ολοκλήρωσή της, διατηρείς πρόσβαση στους C-level instructors της Knowcrunch και γίνεσαι μέλος ενός ισχυρού επαγγελματικού δικτύου. Επωφελείσαι από ειδικές τιμές σε όλα τα courses μας, δωρεάν συμμετοχή σε Q&A και networking events, καθώς και άμεση επαφή με συνεργαζόμενα brands, agencies και recruitment partners σε Ελλάδα και Κύπρο. Παράλληλα, συνδέεσαι με περισσότερους από 27.000 επαγγελματίες του κλάδου και αποκτάς πρόσβαση σε εκατοντάδες νέες θέσεις εργασίας κάθε εβδομάδα.

                                    Μπορείς να ολοκληρώσεις την εγγραφή σου online, με χρεωστική ή πιστωτική κάρτα ή μέσω SEPA Direct Debit. Στα περισσότερα προγράμματα παρέχεται δυνατότητα πληρωμής σε μηνιαίες δόσεις, με τις διαθέσιμες επιλογές να εμφανίζονται στο τελευταίο βήμα του checkout. Παράλληλα, προσφέρονται ειδικές τιμές για συγκεκριμένες κατηγορίες, όπως άνεργοι, φοιτητές και ομάδες δύο ή περισσότερων ατόμων. Υπάρχει επίσης η δυνατότητα αγοράς ενός course ως δώρο.

                                    Η βασική διαφορά βρίσκεται στον τρόπο παρακολούθησης και αλληλεπίδρασης. Στο course σε τάξη συμμετέχεις ζωντανά στο μάθημα, ακολουθείς συγκεκριμένο πρόγραμμα, κάνεις πρακτικές ομαδικές εργασίες και μπορείς να θέτεις ερωτήσεις απευθείας στον instructor. Στο e-learning video-on-demand παρακολουθείς τα μαθήματα online, στον δικό σου χρόνο και με τον δικό σου ρυθμό, έχοντας τη δυνατότητα να επιστρέφεις στο υλικό όποτε χρειάζεται. Και οι δύο μορφές καλύπτουν το ίδιο γνωστικό αντικείμενο. Η τάξη προσφέρει μεγαλύτερη αλληλεπίδραση, ενώ το e-learning μεγαλύτερη ευελιξία.

                                    Course completed