Advanced Digital Marketing Strategy, July 2025, Athens

82 students also took this course
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Total hours

13.5

Full interaction with students

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Dates

7, 8 & 9 July 2025


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Days & time

Monday, Tuesday & Wednesday, 18:00 - 22:00  


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Language

Lectures & presentations in Greek (στα Ελληνικά)


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Certification


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Graduates

82

students also took this course


About our digital marketing strategy course in Athens

Syllabus

This advanced training program is addressed only to experienced marketers. It is designed to elevate your understanding of digital marketing and equip you with the skills and strategies needed to excel in the ever-evolving digital landscape. Throughout the course, you will be presented with a series of valuable information that will equip you with the necessary skills to excel in the field of performance marketing. Our team of experts will guide you through each module, ensuring that you have a thorough understanding of the subject matter.

 

Education in a classroom

Our education program is conducted in a classroom (in Athens) and also live streamed in a virtual class (ZOOM).

Award-winning education

Our program has been recognized by multiple organizations such as Social Media World, Education Leaders Awards, ContentMarketing Awards, Growth Hacking Awards, and Social Media Marketing AwardsSee all the awards we have won until now in our blog.

Curriculum academic level

Our exceptional course boasts a level of EQF 6 training program, which includes all the necessary supplies for anyone who wishes to immerse themselves in the world of digital marketing. These supplies include tools and platforms, specialized strategies and tactics, best and bad practices, costs and pricing models, key performance indicators, metrics reports, glossary, and job descriptions. 

Outcomes of this digital marketing strategy training

Upon completion of our program, you will be equipped with the knowledge and skills to immediately:

  • harness the full potential of the digital marketing funnel
  • leverage effective tactics in the digital marketing funnel
  • measure performance with precision
  • visualize your strategies
  • execute performance campaigns that consistently deliver exceptional results, driving growth and success in the digital realm

Benefits of obtaining our digital marketing strategy education

Start your career as a digital marketing strategist now

The benefits of obtaining a digital marketing strategy education are numerous. By doing so, you will be able to start a career and access hundreds of job positions, allowing you to immediately begin working. This is undoubtedly the best step towards a certified professional position, and we are here to support you during your training and afterwards so that you can achieve your goals. Our reputation within the industry will give you an automatic head start, and our graduates are widely regarded as the most employable in the country. By acquiring this highly-demanded skill-set, you will be able to secure a solid future for yourself.

Connect with our instructors during your training

Throughout your education, you have access to our instructors, who are available to answer any questions you may have and provide guidance as needed. 

Lifetime free events

We offer monthly Q&A events and quarterly mix & match events that are designed to provide you with an opportunity to network with like-minded individuals. These events are free of charge and are a great way to stay connected with the community.

Lifetime alumni discounts

We offer lifetime alumni discounts on all our educational programs. This means that you will be able to access our programs at a special price, even after you graduate. Our programs are designed to equip you with the necessary skills and knowledge to excel in your chosen field.

Lifetime business opportunities

We offer lifetime business opportunities that will enable you to connect with professionals or customers in our powerful community. This will give you access to business specs and projects that will aid you in your professional growth.

Lifetime job opportunities

We have established strategic cooperations with two of the most prestigious job finding agencies in Greece and Europe. Our aim is to assist you in finding the perfect fit when it comes to job opportunities. We offer a wide range of services, including interviewing events and assistance on building your CV to ensure that you thrive on the business market. 

Syllabus Manager

Tolis Aivalis

A full advanced digital marketing strategy curriculum

Course overview

1h

Welcome

Networking
calendar-iconMonday 07 July 2025 times-icon17:00 (30m) marker-iconOTE ACADEMY - E020 ROOM

Course overview

Platform demonstration
calendar-iconMonday 07 July 2025 times-icon17:30 (30m) marker-iconOTE ACADEMY - E020 ROOM

Digital marketing strategy & performance on a funnel

4h

Digital marketing tactics on a funnel

Lecture
calendar-iconMonday 07 July 2025 times-icon18:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Digital marketing customer journey & funnel

Lecture
calendar-iconMonday 07 July 2025 times-icon19:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Digital marketing metrics for the funnel

Lecture
calendar-iconMonday 07 July 2025 times-icon20:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Digital marketing creatives & productions for the funnel

Lecture
calendar-iconMonday 07 July 2025 times-icon21:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Digital marketing & performance tactics case studies

4h

Performance campaigns and results

Lecture
calendar-iconTuesday 08 July 2025 times-icon18:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Performance campaigns and creatives

Lecture
calendar-iconTuesday 08 July 2025 times-icon19:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Performance campaigns and targeting

Lecture
calendar-iconTuesday 08 July 2025 times-icon20:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Performance campaigns and tactics

Lecture
calendar-iconTuesday 08 July 2025 times-icon21:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Advanced techniques & performance tips for campaigns

4h

Meta ads creatives (carousel, videos, collection, catalogue) & custom audiences (lookalike, engagement, lists)

Lecture
calendar-iconWednesday 09 July 2025 times-icon18:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Meta ads competition research, attribution models, performance-based placements

Lecture
calendar-iconWednesday 09 July 2025 times-icon19:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Google ads alerts, season budget change, zombie products scripts

Lecture
calendar-iconWednesday 09 July 2025 times-icon20:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Google ads Keyword planner, Forecast Planner, auction Insights, remarketing, assets A/B testing)

Lecture
calendar-iconWednesday 09 July 2025 times-icon21:00 (1h) marker-iconOTE ACADEMY - E020 ROOM

Course summary

30m

Course summary

Lecture
calendar-iconWednesday 09 July 2025 times-icon22:00 (30m) marker-iconOTE ACADEMY - E020 ROOM

A course is only as good as the people who teach you

Training location in Athens

OTE Academy Training Center

Pelika & Spartis, Marousi, 151 22, Athens, Greece


A special place with easy access, free parking, modern facilities and many green outdoor spaces in Marousi, Athens.

Training takes place in different halls. Please check the lessons for specific information about the hall of each class.

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G-app Registration

This event is only for students who have a special coupon by the Germanos G-app.

Book your seat now

Regular €390

  • For all applicants

Special €290

  • For students
  • For unemployed
  • For groups (2+ people)

Zoom €290

  • For ZOOM applicants
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