A thorough course on the fundamentals of Facebook platform & Facebook Pages. This live webinar is combining precious lectures and step-by-step tutorials on how Facebook really works.

Learn in a virtual class

The course format is 100% online and is delivered in a virtual class as a live webinar. Students participate in using their web browser. They can interact in real-time (2-way audio & video), talk with the instructors or other students, attend lectures or live tutorials, ask questions, and actively practice in every step by going hands-on on their own.

Transform your career, start working immediately

Become a Facebook Specialist. Create, manage, and optimize your own Facebook page and master the power of posting. Increase your sales and revenue by understanding Facebook marketing.

Thrive with industry-recognized credentials

Organizations are assured of the quality and the practical experience you get from this training. It has an excellent reputation and is trusted by thousands of top agencies, brands, and corporations. Meet employers’ expectations by gaining real practical experience.

Course content

43h•59 lessons

  1. How to offer Google advertising services to clients (planning, pricing, reporting, invoicing) — 20-11-2019, 2019-11-20T17:00:00.000000Z – 2019-11-20T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Course summary & epilogue — 13-07-2020, 2020-07-13T18:00:00.000000Z – 2020-07-13T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Aivalis Tolis

  1. Course overview — 15-06-2020, 2020-06-15T15:00:00.000000Z – 2020-06-15T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Google advertising channels, targeting, costs — 15-06-2020, 2020-06-15T16:00:00.000000Z – 2020-06-15T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  3. Students welcome & introductions — 25-06-2020, 2020-06-25T14:30:00.000000Z – 2020-06-25T15:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Aivalis Tolis

  1. How to setup & customize a Google Ads personal account — 15-06-2020, 2020-06-15T17:00:00.000000Z – 2020-06-15T18:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Setup & customize your Google Ads Manager account — 15-06-2020, 2020-06-15T18:00:00.000000Z – 2020-06-15T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Arapogiannis George

  1. How to create a tag & set goals (Ad Account or Google Analytics) — 16-06-2020, 2020-06-16T15:00:00.000000Z – 2020-06-16T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Setup goals & audiences in your Google Analytics — 16-06-2020, 2020-06-16T16:00:00.000000Z – 2020-06-16T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Elpidis Yannis

  1. How to research keywords for search ads with tools — 16-06-2020, 2020-06-16T17:00:00.000000Z – 2020-06-16T18:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Reasearch your keywords & decide your keywords match type — 16-06-2020, 2020-06-16T18:00:00.000000Z – 2020-06-16T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Arapogiannis George

  1. How to setup campaigns & ad groups on Google search network — 17-06-2020, 2020-06-17T15:00:00.000000Z – 2020-06-17T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. How to make dynamic campaigns & ad groups on Google search network — 17-06-2020, 2020-06-17T16:00:00.000000Z – 2020-06-17T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  3. Create your search campaigns & ad groups on Google search network — 17-06-2020, 2020-06-17T17:00:00.000000Z – 2020-06-17T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  4. What is quality score & ad rank for search ads — 22-06-2020, 2020-06-22T18:00:00.000000Z – 2020-06-22T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructors: Charalampidis Alex, Zakakis Nikos

  1. How to design responsive ad creatives with Google online wizard — 30-11--0001, 2020-06-23T20:00:00.000000Z – 2020-06-23T21:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Create your responsive display ad creatives with Google online wizard — 30-11--0001, 2020-06-23T21:00:00.000000Z – 2020-06-23T22:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  3. How to setup & target campaigns on Google Display Network — 23-06-2020, 2020-06-23T15:00:00.000000Z – 2020-06-23T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  4. Create your campaigns on Google Display Network — 23-06-2020, 2020-06-23T16:00:00.000000Z – 2020-06-23T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

  1. Facebook - Newsfeed & search — 25-06-2020, 2020-06-25T15:00:00.000000Z – 2020-06-25T15:30:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Facebook - Posts — 25-06-2020, 2020-06-25T16:00:00.000000Z – 2020-06-25T16:15:00.000000Z, VIRTUAL CLASS (WEBINAR)
  3. Facebook - Profile — 25-06-2020, 2020-06-25T16:15:00.000000Z – 2020-06-25T16:30:00.000000Z, VIRTUAL CLASS (WEBINAR)
  4. Facebook - Page creation & customization — 25-06-2020, 2020-06-25T17:00:00.000000Z – 2020-06-25T18:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  5. Facebook - Page basic settings — 25-06-2020, 2020-06-25T18:00:00.000000Z – 2020-06-25T18:30:00.000000Z, VIRTUAL CLASS (WEBINAR)
  6. Facebook - Page claim, merge, verification — 25-06-2020, 2020-06-25T18:30:00.000000Z – 2020-06-25T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  7. Facebook - Page posting in different languages — 26-06-2020, 2020-06-26T15:00:00.000000Z – 2020-06-26T15:10:00.000000Z, VIRTUAL CLASS (WEBINAR)
  8. Facebook - Page posting photos, videos, slideshows — 26-06-2020, 2020-06-26T15:10:00.000000Z – 2020-06-26T15:20:00.000000Z, VIRTUAL CLASS (WEBINAR)
  9. Facebook - Page posting instant experiences — 26-06-2020, 2020-06-26T15:20:00.000000Z – 2020-06-26T15:30:00.000000Z, VIRTUAL CLASS (WEBINAR)
  10. Facebook - Page live streaming — 26-06-2020, 2020-06-26T15:30:00.000000Z – 2020-06-26T15:40:00.000000Z, VIRTUAL CLASS (WEBINAR)
  11. Facebook - Page posting events — 26-06-2020, 2020-06-26T15:40:00.000000Z – 2020-06-26T15:50:00.000000Z, VIRTUAL CLASS (WEBINAR)
  12. Facebook - Page posting offers — 26-06-2020, 2020-06-26T15:50:00.000000Z – 2020-06-26T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  13. Facebook - Page posting jobs — 26-06-2020, 2020-06-26T16:00:00.000000Z – 2020-06-26T16:10:00.000000Z, VIRTUAL CLASS (WEBINAR)
  14. Facebook - Page posting activities — 26-06-2020, 2020-06-26T16:10:00.000000Z – 2020-06-26T16:15:00.000000Z, VIRTUAL CLASS (WEBINAR)
  15. Facebook - Page check-ins — 26-06-2020, 2020-06-26T16:15:00.000000Z – 2020-06-26T16:20:00.000000Z, VIRTUAL CLASS (WEBINAR)
  16. Facebook - Page tagging services on posts — 26-06-2020, 2020-06-26T17:00:00.000000Z – 2020-06-26T17:10:00.000000Z, VIRTUAL CLASS (WEBINAR)
  17. Facebook - Page posting messages, shopping, bookings — 26-06-2020, 2020-06-26T17:10:00.000000Z – 2020-06-26T17:15:00.000000Z, VIRTUAL CLASS (WEBINAR)
  18. Facebook - Page posting polls — 26-06-2020, 2020-06-26T17:15:00.000000Z – 2020-06-26T17:20:00.000000Z, VIRTUAL CLASS (WEBINAR)
  19. Facebook - Page posts scheduling — 26-06-2020, 2020-06-26T17:20:00.000000Z – 2020-06-26T17:30:00.000000Z, VIRTUAL CLASS (WEBINAR)
  20. Facebook - Page posts visibility — 26-06-2020, 2020-06-26T17:30:00.000000Z – 2020-06-26T17:40:00.000000Z, VIRTUAL CLASS (WEBINAR)
  21. Facebook - Page posting stories — 26-06-2020, 2020-06-26T17:40:00.000000Z – 2020-06-26T17:50:00.000000Z, VIRTUAL CLASS (WEBINAR)
  22. Facebook - Page comments moderation — 26-06-2020, 2020-06-26T17:50:00.000000Z – 2020-06-26T18:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  23. Facebook - Page publishing tools — 26-06-2020, 2020-06-26T18:00:00.000000Z – 2020-06-26T18:05:00.000000Z, VIRTUAL CLASS (WEBINAR)
  24. Facebook - Managing lead forms — 26-06-2020, 2020-06-26T18:05:00.000000Z – 2020-06-26T18:10:00.000000Z, VIRTUAL CLASS (WEBINAR)
  25. Facebook - Locations & managing locations — 26-06-2020, 2020-06-26T18:10:00.000000Z – 2020-06-26T18:20:00.000000Z
  26. Facebook - Page inbox management — 26-06-2020, 2020-06-26T18:20:00.000000Z – 2020-06-26T18:30:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Dimitriadis Dimitris

  1. Create & target your campaigns on YouTube — 30-11--0001, 2020-06-29T19:00:00.000000Z – 2020-06-29T20:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. How to setup & target campaigns on YouTube & produce great video ads — 29-06-2020, 2020-06-29T15:00:00.000000Z – 2020-06-29T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

  1. Create & target your campaigns on Gmail — 30-11--0001, 2020-06-29T21:00:00.000000Z – 2020-06-29T22:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. How to setup & target campaigns on Gmail — 29-06-2020, 2020-06-29T17:00:00.000000Z – 2020-06-29T18:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

  1. Setup your Google Merchant Center — 30-11--0001, 2020-06-30T19:00:00.000000Z – 2020-06-30T20:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Create & target your campaigns on Shopping — 30-11--0001, 2020-06-30T21:00:00.000000Z – 2020-06-30T22:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  3. How to setup a Google Merchant Center — 30-06-2020, 2020-06-30T15:00:00.000000Z – 2020-06-30T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  4. How to setup & target campaigns on Shopping — 30-06-2020, 2020-06-30T17:00:00.000000Z – 2020-06-30T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

  1. How to run remarketing campaigns on search — 01-07-2020, 2020-07-01T15:00:00.000000Z – 2020-07-01T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. Create & target your remarketing campaigns on Google Display Network — 01-07-2020, 2020-07-01T17:00:00.000000Z – 2020-07-01T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

  1. How to monitor Google campaign results in Google Analytics — 06-07-2020, 2020-07-06T15:00:00.000000Z – 2020-07-06T16:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  2. How to report Google campaign performance with Google Data Studio — 06-07-2020, 2020-07-06T16:00:00.000000Z – 2020-07-06T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)
  3. Create basic reports for a client on Google Data Studio — 06-07-2020, 2020-07-06T17:00:00.000000Z – 2020-07-06T19:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructors: Elpidis Yannis, Karasaridou Alexandra

  1. Google certificate final exams — 07-07-2020, 2020-07-07T16:00:00.000000Z – 2020-07-07T17:00:00.000000Z, VIRTUAL CLASS (WEBINAR)

Instructor: Aivalis Tolis

                  Certificate of Completion

                  Brands we trained

                  Public greyscale logo.
                  Henkel logo greyscale
                  Alumil logo greyscale
                  Sissy Christidou logo greyscale
                  Novartis logo greyscale.
                  Tupperware logo greyscale.
                  koperti logo greyscale
                  STIHL logo greyscale.
                  Occhio logo greyscale.
                  Alpha TV greyscale logo.
                  Semifind.gr logo greyscale.
                  Masoutis supermarket logo greyscale.
                  Parallaxi logo greyscale.
                  Welcome Stores greyscale logo.
                  Inomo logo
                  ΑΒ Basilopoulos greyscale logo
                  Revoil logo greyscale.
                  Amperiadis logo greyscale.
                  Nespresso logo greyscale.
                  Ellinair greyscale logo

                  Frequently asked questions

                  Ναι. Όλα τα προγράμματα της Knowcrunch βασίζονται σε curriculum επιπέδου EQF Level 6. Με την ολοκλήρωσή τους λαμβάνεις Certification of Completion, ενώ οι φοιτητές των Masterclass in Digital & AI Marketing courses, μετά την επιτυχή ολοκλήρωση των εξετάσεων, αποκτούν το Professional Diploma. Και οι δύο πιστοποιήσεις αναγνωρίζονται από την αγορά εργασίας.

                  Κατά τη διάρκεια της εκπαίδευσης, αλλά και μετά την ολοκλήρωσή της, διατηρείς πρόσβαση στους C-level instructors της Knowcrunch και γίνεσαι μέλος ενός ισχυρού επαγγελματικού δικτύου. Επωφελείσαι από ειδικές τιμές σε όλα τα courses μας, δωρεάν συμμετοχή σε Q&A και networking events, καθώς και άμεση επαφή με συνεργαζόμενα brands, agencies και recruitment partners σε Ελλάδα και Κύπρο. Παράλληλα, συνδέεσαι με περισσότερους από 27.000 επαγγελματίες του κλάδου και αποκτάς πρόσβαση σε εκατοντάδες νέες θέσεις εργασίας κάθε εβδομάδα.

                  Μπορείς να ολοκληρώσεις την εγγραφή σου online, με χρεωστική ή πιστωτική κάρτα ή μέσω SEPA Direct Debit. Στα περισσότερα προγράμματα παρέχεται δυνατότητα πληρωμής σε μηνιαίες δόσεις, με τις διαθέσιμες επιλογές να εμφανίζονται στο τελευταίο βήμα του checkout. Παράλληλα, προσφέρονται ειδικές τιμές για συγκεκριμένες κατηγορίες, όπως άνεργοι, φοιτητές και ομάδες δύο ή περισσότερων ατόμων. Υπάρχει επίσης η δυνατότητα αγοράς ενός course ως δώρο.

                  Η βασική διαφορά βρίσκεται στον τρόπο παρακολούθησης και αλληλεπίδρασης. Στο course σε τάξη συμμετέχεις ζωντανά στο μάθημα, ακολουθείς συγκεκριμένο πρόγραμμα, κάνεις πρακτικές ομαδικές εργασίες και μπορείς να θέτεις ερωτήσεις απευθείας στον instructor. Στο e-learning video-on-demand παρακολουθείς τα μαθήματα online, στον δικό σου χρόνο και με τον δικό σου ρυθμό, έχοντας τη δυνατότητα να επιστρέφεις στο υλικό όποτε χρειάζεται. Και οι δύο μορφές καλύπτουν το ίδιο γνωστικό αντικείμενο. Η τάξη προσφέρει μεγαλύτερη αλληλεπίδραση, ενώ το e-learning μεγαλύτερη ευελιξία.

                  Course completed