Professional Training in Advertising & Strategy

October 2020, customized for Valuecom

This event is completed

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Benefits of enrolling in Google ads course

ACCESS TO PRESENTATIONS

Free access to valuable material & presentations during your course

CAREER OPPORTUNITIES

ACCESS TO FREE MEETUP EVENTS

Our alumni gets free tickets for monthly mix & match or meetup events

ACCESS TO FREE RECAP EVENTS

Our alumni gets free tickets for annual recap events or congresses

INSTANT PERSONAL SUPPORT

Our students & alumni get free online support during their learning and after that

SPEC ANNOUNCEMENTS

Our alumni gets notifications about marketing specs (calls for proposals)

Our tailored topics

The Digital Advertising Channels and Platforms

The campaigns fundamentals: metrics, KPIs, tags, targeting, remarketing

LECTURE
Tuesday 13 October 2020 11:00 (1h) LIVE WEBINAR PLATFORM

How to use Facebook business manager and ad manager

LIVE TUTORIAL
Tuesday 13 October 2020 12:00 (1h) LIVE WEBINAR PLATFORM

How to create and manage tags and audiences on Facebook ads manager

LIVE TUTORIAL
Tuesday 13 October 2020 13:00 (1h) LIVE WEBINAR PLATFORM

How to use Facebook and Instagram Creative Hub for mockups

LIVE TUTORIAL
Tuesday 13 October 2020 14:00 (30m) LIVE WEBINAR PLATFORM

How to use Facebook Audience Insights

LIVE TUTORIAL
Tuesday 13 October 2020 14:30 (30m) LIVE WEBINAR PLATFORM

How to run reach & awareness advertising campaigns on Facebook and Instagram

LIVE TUTORIAL
Tuesday 20 October 2020 11:00 (1h) LIVE WEBINAR PLATFORM

How to run traffic & conversions advertising campaigns on Facebook and Instagram

LIVE TUTORIAL
Tuesday 20 October 2020 12:00 (1h) LIVE WEBINAR PLATFORM

How to run lead, engagement & messages advertising campaigns on Facebook and Instagram

LIVE TUTORIAL
Tuesday 20 October 2020 13:00 (1h) LIVE WEBINAR PLATFORM

How to run catalogue sales advertising campaigns on Facebook and Instagram

LIVE TUTORIAL
Tuesday 20 October 2020 14:00 (1h) LIVE WEBINAR PLATFORM

How to use Facebook and Instagram ad manager dashboard and reports

LIVE TUTORIAL
Tuesday 27 October 2020 11:00 (1h) LIVE WEBINAR PLATFORM

How to run advertising campaigns and remarketing on LinkedIn

LIVE TUTORIAL
Tuesday 27 October 2020 12:00 (1h) LIVE WEBINAR PLATFORM

The Digital Advertising Strategy

How to plan advertising campaigns, calculate budget and evaluate results

LECTURE
Tuesday 27 October 2020 13:00 (1h) LIVE WEBINAR PLATFORM

How to optimize campaigns and conversion rate

LIVE TUTORIAL
Tuesday 27 October 2020 14:00 (30m) LIVE WEBINAR PLATFORM

How to do performance marketing

LECTURE
Tuesday 27 October 2020 14:30 (30m) LIVE WEBINAR PLATFORM

The Exams and Graduation

Final exams

EXAMINATION
Tuesday 03 November 2020 11:00 (1h) LIVE WEBINAR PLATFORM

Our professional specialized instructors

Apostolis Aivalis

Apostolis Aivalis

Managing Partner, Aival.com.

George Arapogiannis

George Arapogiannis

Managing Director, HUMAN MINDS.