Πρόγραμμα εκπαίδευσης για τις διαφημίσεις στη Google

Αυτή η πολυβραβευμένη εκπαίδευση είναι ένα 100% προμαγνητοσκοπημένο, video-on-demand e-learning course που το παρακολουθείς με τον δικό σου ρυθμό. Τα βίντεο και τα αρχεία είναι στα ελληνικά. Αναγνωρίζεται διεθνώς γιατί δημιουργεί αξιόπιστους performance marketers. Το πρόγραμμα προσφέρει μια δομημένη, πρακτική προσέγγιση για να κατακτήσεις το Google Advertising Manager, από το αρχικό setup μέχρι την προχωρημένη βελτιστοποίηση των καμπανιών. Επειδή το παρακολουθείς με τον δικό σου ρυθμό, μαθαίνεις από το σπίτι, ξεκινώντας και σταματώντας όποτε θέλεις.

Ακαδημαϊκό πρόγραμμα σπουδών και επαγγελματικό πιστοποιητικό

Το course διαθέτει πρόγραμμα σπουδών επιπέδου EQF Level 6 curriculum. Περιλαμβάνει απαραίτητο υλικό, όπως εξειδικευμένες στρατηγικές, μοντέλα τιμολόγησης, αναφορές μετρικών και γλωσσάρια. Με την επιτυχή ολοκλήρωση των εξετάσεων, αποκτάς επαγγελματικό πιστοποιητικό που πιστοποιεί την τεχνογνωσία σου στον τομέα.

Οφέλη για την καριέρα

Ολοκληρώνοντας αυτό το course digital marketing, μπορείς να ξεκινήσεις καριέρα ως full-stack επαγγελματίας και να αποκτήσεις πρόσβαση σε εκατοντάδες θέσεις εργασίας. Συνεργαζόμαστε με περισσότερα από 1.000 στελέχη προσλήψεων (recruiters, brands και agencies) που προτιμούν να προσλαμβάνουν αποφοίτους της Knowcrunch.

Υποστήριξη αποφοίτων & κοινότητας

Οι απόφοιτοι απολαμβάνουν ισόβιες εκπτώσεις στα εκπαιδευτικά προγράμματα και πρόσβαση σε νέα project briefs και συνεργασίες με πελάτες. Επιπλέον, προσφέρουμε δωρεάν, ισόβια events ερωτήσεων-απαντήσεων (Q&A) και networking, για να μένεις συνδεδεμένος με την κοινότητα.

Πρόσβαση σε εισηγητές & αρχεία

Καθ' όλη τη διάρκεια της εκπαίδευσης, έχεις πρόσβαση σε έμπειρους εισηγητές μέσω ομάδας στο Facebook, για καθοδήγηση. Το syllabus, τα βίντεο και τα αρχεία ενημερώνονται διαρκώς, ώστε να έχεις πάντα την πιο επίκαιρη πληροφορία. Η πρόσβαση στο syllabus και στα αρχεία είναι διαθέσιμη αποκλειστικά κατά τη διάρκεια του course.

Skills you'll gain

Google Advertising Manager

Google Advertising Campaigns

Start your career as

Performance Marketer

A performance marketer is a data-driven professional who focuses on driving measurable results, such as leads, sales, and ROAS, through paid advertising channels like Google Ads, Meta, LinkedIn, TikTok and more. This role is typically T-shaped (possessing a broad understanding of the marketing funnel with a deep specialty in specific ad platforms) or V-shaped (combining expertise in media buying, conversion rate optimization, and advanced data analytics). Because their work directly impacts a company's bottom line, these professionals are in high demand for specialized roles within brands/agencies or as high-value independent freelancers.

The average annual gross salaries in the USA: entry-level positions, from $50,000 mid-level positions, from $75,000 senior-level positions: from $135,000 and the freelancers start from $50 per hour. The average annual gross salaries in Western & Northern Europe such as Germany, the Netherlands, and Ireland: entry-level Western & Northern Europe (such as Germany, the Netherlands, and Ireland): Entry-level: from €35,000 mid-level, from €58,000 senior-level, from €95,000 In Southern & Eastern Europe such as Spain, Italy, and Greece: entry-level, from €18,000 mid-level, from €35,000 senior-level, from €60,000 and the freelancers start from €35 per hour.

Course content

24h•255 lessons

Welcome

LECTURE

01m 16s

Course overview - About us

LECTURE

03m 32s

Course overview - Your course

LECTURE

02m 27s

Course overview - Your certification

LECTURE

01m 25s

Course overview - Our community

LECTURE

05m 51s

Google ads & ad manager

LECTURE

04m 31s

Google ad manager - Create a personal ad account

PLATFORM DEMONSTRATION

23m 59s

Google ad manager - Personal ad account settings

PLATFORM DEMONSTRATION

05m 12s

Google ad manager - Personal ad account access & security

PLATFORM DEMONSTRATION

09m 45s

Google ad manager - Create an agency Ads Manager account

PLATFORM DEMONSTRATION

08m 17s

Google ad manager - Summary

LECTURE

01m 01s

Google ads tags & conversion events

PLATFORM DEMONSTRATION

03m 16s

Google tags & conversions - Create basic Google tag

PLATFORM DEMONSTRATION

06m 36s

Google tags & conversions - Create Google conversion events

PLATFORM DEMONSTRATION

29m 14s

Google tags & conversions - Import goals from Google Analytics 4

PLATFORM DEMONSTRATION

03m 39s

Google tags & conversions - Summary

LECTURE

57s

How to setup Google audiences

LECTURE

01m 15s

Google ad audiences - Website visitors specific pages

PLATFORM DEMONSTRATION

10m 41s

Google ad audiences - Website visitors specific tags

PLATFORM DEMONSTRATION

04m 11s

Google ad audiences - YouTube viewers

PLATFORM DEMONSTRATION

06m 07s

Google ad audiences - Customer lists

PLATFORM DEMONSTRATION

06m 54s

Google ad audiences - Custom combination

PLATFORM DEMONSTRATION

03m 26s

Google ad audiences - Summary

LECTURE

01m 33s

Google search ads

LECTURE

05m 29s

Google search campaigns - Google networks

LECTURE

06m 42s

Google search campaigns - Ads types

LECTURE

03m 08s

Google search campaigns - Ads targeting

LECTURE

05m 34s

Google search campaigns - Broad match targeting

LECTURE

02m 46s

Google search campaigns - Phrase match targeting

LECTURE

01m 53s

Google search campaigns - Exact match targeting

LECTURE

01m 29s

Google search campaigns - Negative match targeting

LECTURE

03m 29s

Google search campaigns - Quality score

LECTURE

03m 33s

Google search campaigns - Max CPC (bid)

LECTURE

03m 32s

Google search campaigns - Ad ranking

LECTURE

05m 07s

Google search campaigns - Average CPC

LECTURE

03m 29s

Google search campaigns - Summary

LECTURE

01m 26s

Create search advertising campaigns

LECTURE

47s

Google search campaigns - Campaign objective & type

PLATFORM DEMONSTRATION

03m 13s

Google search campaigns - Conversion goal & name

PLATFORM DEMONSTRATION

06m 37s

Google search campaigns - Bidding strategies & customer acquisition

PLATFORM DEMONSTRATION

14m 37s

Google search campaigns - Networks selection

PLATFORM DEMONSTRATION

01m 54s

Google search campaigns - Locations & languages

PLATFORM DEMONSTRATION

05m 57s

Google search campaigns - Audience segments

PLATFORM DEMONSTRATION

08m

Google search campaigns - AI MAX

PLATFORM DEMONSTRATION

13m 22s

Google search campaigns - Ad rotation, dates & schedule

PLATFORM DEMONSTRATION

05m 48s

Google search campaigns - Campaign URL options

PLATFORM DEMONSTRATION

17m 32s

Google search campaigns - Brand inclusions & exclusions

PLATFORM DEMONSTRATION

03m 21s

Google search campaigns - Keyword & asset generation

PLATFORM DEMONSTRATION

07m 56s

Google search campaigns - Keyword planner discover new keywords

PLATFORM DEMONSTRATION

09m 37s

Google search campaigns - Keyword planner volume & forecast

PLATFORM DEMONSTRATION

13m 18s

Google search campaigns - Organize keyword

PLATFORM DEMONSTRATION

04m 47s

Google search campaigns - Ad group keywords targeting

PLATFORM DEMONSTRATION

03m 06s

Google search campaigns - Ad group headlines, descriptions & URL

PLATFORM DEMONSTRATION

10m 46s

Google search campaigns - Ad group AI MAX

PLATFORM DEMONSTRATION

10m 49s

Google search campaigns - Ad group images & extensions

PLATFORM DEMONSTRATION

07m 04s

Google search campaigns - Campaign daily budget

PLATFORM DEMONSTRATION

03m 19s

Google search campaigns - Campaign review

PLATFORM DEMONSTRATION

01m 46s

Google search campaigns - Add more ad groups

PLATFORM DEMONSTRATION

05m 40s

Google search campaigns - Add more ads

PLATFORM DEMONSTRATION

03m 44s

Google search campaigns - Editing campaigns, ad groups & ads

PLATFORM DEMONSTRATION

03m 26s

Google search campaigns - Overview & recommendations

PLATFORM DEMONSTRATION

06m 36s

Google search campaigns - Summary

LECTURE

45s

Google search campaigns advanced

PLATFORM DEMONSTRATION

01m 28s

Google search campaigns - Quality score

PLATFORM DEMONSTRATION

05m 13s

Google search campaigns - When and where ads showed

PLATFORM DEMONSTRATION

03m 55s

Google search campaigns - Advanced bid adjustments

PLATFORM DEMONSTRATION

04m 50s

Google search campaigns - Match types

PLATFORM DEMONSTRATION

03m 16s

Google search campaigns - Negative keywords

PLATFORM DEMONSTRATION

04m 10s

Google search campaigns - Ad group assets (extensions)

PLATFORM DEMONSTRATION

03m 55s

Google search campaigns - Image

PLATFORM DEMONSTRATION

03m 25s

Google search campaigns - Business name

PLATFORM DEMONSTRATION

02m 59s

Google search campaigns - Business logo

PLATFORM DEMONSTRATION

04m 05s

Google search campaigns - Site link

PLATFORM DEMONSTRATION

05m 43s

Google search campaigns - Headline

PLATFORM DEMONSTRATION

02m 12s

Google search campaigns - Description

PLATFORM DEMONSTRATION

03m 39s

Google search campaigns -Callout

PLATFORM DEMONSTRATION

03m 16s

Google search campaigns - Structured snippet

PLATFORM DEMONSTRATION

03m 55s

Google search campaigns - Call

PLATFORM DEMONSTRATION

03m 09s

Google search campaigns - Lead form

PLATFORM DEMONSTRATION

13m 38s

Google search campaigns - Message

PLATFORM DEMONSTRATION

02m 05s

Google search campaigns - Location

PLATFORM DEMONSTRATION

02m 25s

Google search campaigns - Price

PLATFORM DEMONSTRATION

03m 36s

Google search campaigns - App

PLATFORM DEMONSTRATION

02m 58s

Google search campaigns - Promotion

PLATFORM DEMONSTRATION

04m 49s

Google search campaigns - Add or remove assets

PLATFORM DEMONSTRATION

03m 24s

Google search campaigns - Auction insights

PLATFORM DEMONSTRATION

05m 05s

Google search campaigns - Search terms

PLATFORM DEMONSTRATION

04m 35s

Google search campaigns - Landing pages & stores

PLATFORM DEMONSTRATION

04m 25s

Google search campaigns - Ad preview & diagnosis

PLATFORM DEMONSTRATION

04m 01s

Google search campaigns - Experiments & ad variations

PLATFORM DEMONSTRATION

13m 57s

Google search campaigns - Dynamic ads

PLATFORM DEMONSTRATION

15m 51s

Google search campaigns - Report editor & dashboards

PLATFORM DEMONSTRATION

07m 11s

Google search campaigns - Reporting & columns

PLATFORM DEMONSTRATION

04m 38s

Google search campaigns - Impressions & impression share

PLATFORM DEMONSTRATION

05m 37s

Google search campaigns - Clicks, clicks share & CTR

PLATFORM DEMONSTRATION

01m 24s

Google search campaigns - CPC & max CPC

PLATFORM DEMONSTRATION

02m 22s

Google search campaigns - Conversions, cost per conversion & conversion rate

PLATFORM DEMONSTRATION

06m 58s

Google search campaigns - Campaign automation & scripts

PLATFORM DEMONSTRATION

15m 26s

Google search campaigns - Post optimization

PLATFORM DEMONSTRATION

15m 51s

Google search campaigns - Summary

PLATFORM DEMONSTRATION

01m 42s

How to run Google display advertising campaigns

LECTURE

04m 15s

Google display campaigns - Campaign setup

PLATFORM DEMONSTRATION

03m 20s

Google display campaigns - Locations & languages

PLATFORM DEMONSTRATION

11m 08s

Google display campaigns - Rotation, scheduling, exclusions

PLATFORM DEMONSTRATION

12m 48s

Google display campaigns - Account content exclusions

PLATFORM DEMONSTRATION

02m 23s

Google display campaigns - Budget & bidding

PLATFORM DEMONSTRATION

10m 28s

Google display campaigns - Targeting audiences & demographics

PLATFORM DEMONSTRATION

09m 50s

Google display campaigns - Optimized targeting

PLATFORM DEMONSTRATION

01m 47s

Google display campaigns - Targeting keywords

PLATFORM DEMONSTRATION

04m 36s

Google display campaigns - Targeting topics

PLATFORM DEMONSTRATION

04m 43s

Google display campaigns - Targeting placements

PLATFORM DEMONSTRATION

05m 24s

Google display campaigns - Account website & app exclusions

PLATFORM DEMONSTRATION

04m 12s

Google display campaigns - Campaign estimations

PLATFORM DEMONSTRATION

05m 56s

Google display campaigns - Media planning

PLATFORM DEMONSTRATION

04m 48s

Google display campaigns - Custom ad creatives

LECTURE

04m 28s

Google display campaigns - Responsive ad creatives

LECTURE

14m 17s

Google display campaigns - Review

PLATFORM DEMONSTRATION

02m 04s

Google display campaigns - Editing campaigns, groups, ads

PLATFORM DEMONSTRATION

11m 59s

Google display campaigns - Insights of campaigns, groups, ads

PLATFORM DEMONSTRATION

14m 56s

Google display campaigns - Summary

LECTURE

01m 08s

How to run YouTube advertising campaigns

LECTURE

06m 31s

YouTube campaigns - Campaign setup

PLATFORM DEMONSTRATION

02m 29s

YouTube campaigns - Campaigns subtypes

PLATFORM DEMONSTRATION

02m 45s

YouTube campaigns - Bid strategy

PLATFORM DEMONSTRATION

01m 35s

YouTube campaigns - Budget & dates

PLATFORM DEMONSTRATION

03m 09s

YouTube campaigns - Networks

PLATFORM DEMONSTRATION

03m 28s

YouTube campaigns - Location & language

PLATFORM DEMONSTRATION

05m 37s

YouTube campaigns - Related videos

PLATFORM DEMONSTRATION

04m 08s

YouTube campaigns - Multi-format ads

PLATFORM DEMONSTRATION

02m 45s

YouTube campaigns - Settings

PLATFORM DEMONSTRATION

11m 06s

YouTube campaigns - Targeting demographics

PLATFORM DEMONSTRATION

05m 04s

YouTube campaigns - Targeting audience segments

PLATFORM DEMONSTRATION

10m 14s

YouTube campaigns - Targeting keywords

PLATFORM DEMONSTRATION

02m 58s

YouTube campaigns - Targeting topics

PLATFORM DEMONSTRATION

03m

YouTube campaigns - Targeting placements

PLATFORM DEMONSTRATION

02m 45s

YouTube campaigns - Create video ads

PLATFORM DEMONSTRATION

09m 32s

YouTube campaigns - Bidding

PLATFORM DEMONSTRATION

02m 32s

YouTube campaigns - Campaign estimations

PLATFORM DEMONSTRATION

03m 58s

YouTube campaigns - Media planning

PLATFORM DEMONSTRATION

05m 35s

YouTube campaigns - Campaign subtypes differences

PLATFORM DEMONSTRATION

12m 14s

YouTube campaigns - Editing campaigns, groups, ads

PLATFORM DEMONSTRATION

04m 58s

YouTube campaigns - Insights of campaigns, groups, ads

PLATFORM DEMONSTRATION

04m 02s

YouTube campaigns - Reach planner for video ads

PLATFORM DEMONSTRATION

06m 08s

YouTube campaigns - Summary

LECTURE

01m 03s

How to run Google mobile app advertising campaigns

LECTURE

51s

Google mobile app campaigns - Campaign setup

PLATFORM DEMONSTRATION

05m 27s

Google mobile app campaigns - Location & language

PLATFORM DEMONSTRATION

03m 18s

Google mobile app campaigns - Dates

PLATFORM DEMONSTRATION

02m 09s

Google mobile app campaigns - Budget & bidding

PLATFORM DEMONSTRATION

06m 36s

Google mobile app campaigns - Create ad groups & assets

PLATFORM DEMONSTRATION

07m 46s

Google mobile app campaigns - Review

PLATFORM DEMONSTRATION

01m 37s

Google mobile app campaigns - Editing campaigns, groups, ads

PLATFORM DEMONSTRATION

02m 49s

Google mobile app campaigns - Summary

LECTURE

55s

How to run Google smart advertising campaigns

LECTURE

01m 31s

Google smart campaigns - Setup & landing page

PLATFORM DEMONSTRATION

02m 31s

Google smart campaigns - Goal

PLATFORM DEMONSTRATION

03m 47s

Google smart campaigns - Ad creation

PLATFORM DEMONSTRATION

03m 15s

Google smart campaigns - Keyword themes

PLATFORM DEMONSTRATION

02m 22s

Google smart campaigns - Location targeting

PLATFORM DEMONSTRATION

01m 08s

Google smart campaigns - Budget

PLATFORM DEMONSTRATION

01m 47s

Google smart campaigns - Review

PLATFORM DEMONSTRATION

55s

Google smart campaigns - Summary

LECTURE

50s

Google demand generation advertising campaigns

LECTURE

01m 31s

Google demand gen campaigns - Campaign setup

PLATFORM DEMONSTRATION

02m 52s

Google demand gen campaigns - Campaign goal

PLATFORM DEMONSTRATION

05m 56s

Google demand gen campaigns - Budget & dates

PLATFORM DEMONSTRATION

03m 59s

Google demand gen campaigns - Location & language

PLATFORM DEMONSTRATION

11m 59s

Google demand gen campaigns - Additional settings

PLATFORM DEMONSTRATION

08m 35s

Google demand gen campaigns - Audience targeting

PLATFORM DEMONSTRATION

20m 36s

Google demand gen campaigns - Campaign estimations

PLATFORM DEMONSTRATION

04m 19s

Google demand gen campaigns - Create ad

PLATFORM DEMONSTRATION

14m 31s

Google demand gen campaigns - Dashboard

PLATFORM DEMONSTRATION

02m 54s

Google demand gen campaigns - Edit campaign

PLATFORM DEMONSTRATION

05m 15s

Google demand gen campaigns - Summary

LECTURE

01m 17s

Merchant center next

LECTURE

02m 57s

Merchant center - Create account

PLATFORM DEMONSTRATION

01m 43s

Merchant center - Business data

PLATFORM DEMONSTRATION

01m 51s

Merchant center - Verification & shipping

PLATFORM DEMONSTRATION

07m 20s

Merchant center - Products attributes

PLATFORM DEMONSTRATION

04m

Merchant center - Add products from website

PLATFORM DEMONSTRATION

01m 41s

Merchant center - Add products from file

PLATFORM DEMONSTRATION

02m 08s

Merchant center - Data sources

PLATFORM DEMONSTRATION

01m 46s

Merchant center - Ad products from google sheets

PLATFORM DEMONSTRATION

01m 09s

Merchant center - Ad products manually

PLATFORM DEMONSTRATION

02m 20s

Merchant center - Ad products from API

PLATFORM DEMONSTRATION

02m 21s

Merchant center - Roles

PLATFORM DEMONSTRATION

01m 46s

Merchant center - Connect with google ads

PLATFORM DEMONSTRATION

01m 25s

Merchant center - Dashboard overview

PLATFORM DEMONSTRATION

02m 27s

Merchant center - Products

PLATFORM DEMONSTRATION

02m 18s

Merchant center - Products analytics

PLATFORM DEMONSTRATION

03m 07s

Merchant center - Summary

PLATFORM DEMONSTRATION

26s

Google shopping campaigns

PLATFORM DEMONSTRATION

03m 10s

Google Shopping campaigns - Campaign setup

PLATFORM DEMONSTRATION

05m 07s

Google Shopping campaigns - Inventory

PLATFORM DEMONSTRATION

05m 47s

Google Shopping campaigns - Bidding & budget

PLATFORM DEMONSTRATION

07m 56s

Google Shopping campaigns - Placements

PLATFORM DEMONSTRATION

01m 21s

Google Shopping campaigns - Location

PLATFORM DEMONSTRATION

06m 19s

Google Shopping campaigns - Dates & ad group

PLATFORM DEMONSTRATION

02m 39s

Google Shopping campaigns - Estimations & planning

PLATFORM DEMONSTRATION

03m 42s

Google Shopping campaigns - Editing campaigns, groups, ads

PLATFORM DEMONSTRATION

06m 41s

Google Shopping campaigns - Summary

PLATFORM DEMONSTRATION

57s

Google Performance Max advertising campaigns

LECTURE

06m 15s

Google Performance campaigns - Campaign setup

PLATFORM DEMONSTRATION

02m 59s

Google Performance campaigns - Add products

PLATFORM DEMONSTRATION

03m 18s

Google Performance campaigns - Bidding

PLATFORM DEMONSTRATION

03m 45s

Google Performance campaigns - Customers

PLATFORM DEMONSTRATION

03m 09s

Google Performance campaigns - Locations & languages

PLATFORM DEMONSTRATION

06m 35s

Google Performance campaigns - Automatically created assets

PLATFORM DEMONSTRATION

03m 31s

Google Performance campaigns - Scheduling & dates

PLATFORM DEMONSTRATION

03m 36s

Google Performance campaigns - Page feed

PLATFORM DEMONSTRATION

07m 58s

Google Performance campaigns - Brand exclusions

PLATFORM DEMONSTRATION

02m 22s

Google Performance campaigns - Assets generation (AI)

PLATFORM DEMONSTRATION

05m 30s

Google Performance campaigns - Ad creatives (assets)

PLATFORM DEMONSTRATION

09m 12s

Google Performance campaigns - Listing groups from Merchant Center

PLATFORM DEMONSTRATION

02m 13s

Google Performance campaigns - Search signals

PLATFORM DEMONSTRATION

02m 17s

Google Performance campaigns - Audience signal

PLATFORM DEMONSTRATION

05m 32s

Google Performance campaigns - Budget

PLATFORM DEMONSTRATION

03m 14s

Google Performance campaigns - Campaign estimations

PLATFORM DEMONSTRATION

03m 39s

Google Performance campaigns - Editing our campaign

PLATFORM DEMONSTRATION

04m 42s

Google Performance campaigns - Exclusions list

PLATFORM DEMONSTRATION

03m 30s

Google Performance campaigns - Assets report

PLATFORM DEMONSTRATION

09m 07s

Google Performance campaigns - Insights

PLATFORM DEMONSTRATION

10m 11s

Google Performance campaigns - Performance planner

PLATFORM DEMONSTRATION

06m 31s

Google Performance campaigns - Compared to other campaigns

PLATFORM DEMONSTRATION

03m 44s

Google Performance campaigns - Compared to shopping ads

PLATFORM DEMONSTRATION

03m 34s

Google Performance campaigns - Summary

LECTURE

01m 12s

Google remarketing advertising campaigns

LECTURE

04m 53s

Google remarketing - Display

PLATFORM DEMONSTRATION

16m 28s

Google remarketing - Display dynamic ads

PLATFORM DEMONSTRATION

16m 10s

Google remarketing - YouTube

PLATFORM DEMONSTRATION

14m 36s

Google remarketing - Demand Gen

PLATFORM DEMONSTRATION

14m 30s

Google remarketing - Search

PLATFORM DEMONSTRATION

15m 05s

Google remarketing - Search dynamic ads

PLATFORM DEMONSTRATION

13m 30s

Google remarketing - Summary

PLATFORM DEMONSTRATION

01m 16s

Google ad account tools

LECTURE

01m 44s

Google ad account tools - Exclusion lists

PLATFORM DEMONSTRATION

18m 39s

Google ad account tools - Brand lists

PLATFORM DEMONSTRATION

16m 52s

Google ad account tools - Content suitability

PLATFORM DEMONSTRATION

11m 43s

Google ad account tools - Policy manager

PLATFORM DEMONSTRATION

04m 57s

Google ad account tools - Ad preview and diagnosis

PLATFORM DEMONSTRATION

09m 21s

Google ad account tools - Bulk actions - Rules

PLATFORM DEMONSTRATION

27m 46s

Google ad account tools - Summary

LECTURE

02m 21s

Google campaigns optimization

PLATFORM DEMONSTRATION

01m 04s

Google campaigns optimization - Checking conversions

PLATFORM DEMONSTRATION

07m 50s

Google campaigns optimization - Measurement attribution

PLATFORM DEMONSTRATION

08m 55s

Google campaigns optimization - Shared budgets

PLATFORM DEMONSTRATION

06m 09s

Google campaigns optimization - Bid strategies

PLATFORM DEMONSTRATION

09m 56s

Google campaigns optimization - Adjustments

PLATFORM DEMONSTRATION

09m 39s

Google campaigns optimization - Checking audiences

PLATFORM DEMONSTRATION

08m 01s

Google campaigns optimization - Checking recommendations

PLATFORM DEMONSTRATION

23m 57s

Course summary

LECTURE

33s

Course summary - Rate us

LECTURE

02m

Course summary - Alumni

LECTURE

01m 13s

Course summary - Certification

LECTURE

02m

Course summary - Summary

LECTURE

02m 01s

Απόκτησε το Professional Certificate

Brands we trained

Two professionals collaborating and smiling while reviewing content on a laptop in an office.

Best Seller

E-LEARNING

Masterclass in Digital & AI Marketing

•

4.8

(23)

•

127h

1,790€

E-LEARNING

Google Tag Manager

•

0.0

(0)

•

550€

Up to 2 monthly installments

INCLUDES

Για όλους τους ενδιαφερόμενους

24ωρη πρόσβαση σε βίντεο & αρχεία

Υπηρεσίες υποστήριξης καριέρας

Εκπτώσεις εφ’ όρου ζωής στα προγράμματά μας

Πρόσβαση σε δωρεάν events

Google Advertising

Self-paced e-learning course

Πρόγραμμα εκπαίδευσης για τις διαφημίσεις στη Google

Ακαδημαϊκό πρόγραμμα σπουδών και επαγγελματικό πιστοποιητικό

Οφέλη για την καριέρα

Υποστήριξη αποφοίτων & κοινότητας

Πρόσβαση σε εισηγητές & αρχεία

Skills you'll gain

Start your career as

Performance Marketer

Course content

Απόκτησε το Professional Certificate

Brands we trained

You might also like

Masterclass in Digital & AI Marketing

1,790€

Google Tag Manager

550€

750€

650€

Πρόγραμμα εκπαίδευσης για τις διαφημίσεις στη Google

Ακαδημαϊκό πρόγραμμα σπουδών και επαγγελματικό πιστοποιητικό

Οφέλη για την καριέρα

Υποστήριξη αποφοίτων & κοινότητας

Πρόσβαση σε εισηγητές & αρχεία

Skills you'll gain

Start your career as

Performance Marketer

Course content

Course overview & welcome14m 31s