About this digital marketing course in Thessaloniki
Syllabus
An advanced training which offers thorough step-by-step lectures, tutorials and hands-on exercises on digital marketing strategies, platforms, networks, tools and results.
Industry-recognized credentials
After successful completion of exams, you will get a professional diploma.
Education in a classroom
Specialize in digital marketing, attending comprehensive courses, in-classroom in Thessaloniki, every Monday, Tuesday and Wednesday from 18:00 to 22:00. Collaborate with others on group exercises and presentations. Become an expert in less than 3 months.
Special price for accommodation in Thessaloniki
Caravan Bed & Breakfast offers a special price for a double room + breakfast to our students who need a hotel in Thessaloniki. Just claim the offer after you enroll.
Enroll now and get another course for free!
If you enroll now in Thessaloniki you will get free access to our video-on-demand course: E-Learning Masterclass in Digital & Social Media Marketing!
Award winning
Awarded as the 'Best Digital & Social Media Marketing Education' in Greece, by Social Media World, 'Best Digital Marketing E-learning Course' in Greece, by Education Leaders Awards and 'Best Multi-Channel Content Strategy' & 'Best Use of Multichannel Social Media' in Content Marketing by Digital Marketing Awards.
Curriculum academic level
This exceptional course has a level of EQF 6 training program, including all the necessary supplies for anyone who likes to immerse himself in the world of digital marketing, such as tools and platforms, specialized strategies and tactics, best and bad practices, costs and pricing models, key performance indicators, metrics reports, glossary and job descriptions.
Outcomes of this digital marketing training
After completing this course you will be able to immediately:
- Understand the features of all demonstrated platforms, networks and tools.
- Identify problems, plan and develop problem-solving strategies which you can optimize.
- Create cohesive, persuasive content or creatives and distribute it to others.
- Evaluate all different insights, analytics, metrics and relevant KPIs.
- Sell services to your customers, setup and manage their accounts.
- Get a job and apply everything you know.
Benefits of this digital marketing education
Start a career as a Digital Marketing Professional
Access hundreds of job positions and immediately work. This is your best step towards a certified professional position. We support you during your training and after your graduation so you can achieve your goals. Our reputation within the industry will give you an automatic head start. Our graduates are seen as the most employable in the country. Secure a solid future with this highly-demanded skill-set.
Access to our instructors during your training
Ask questions and share your work with our instructors in a private Facebook group.
Access to files during your training
Access to unique presentations & bonus files, which are updated daily.
Access to video on demand learning during your training + 3 months more
Access to unique videos, presentations & bonus files, which are updated monthly.
Lifetime free bonus events
Join monthly Q & A events and quarterly mix & match events, so you don’t miss the fun of networking.
Lifetime alumni discounts
Get special prices for all our educational programs after you graduate.
Lifetime business opportunities
Connect with professionals or customers in our powerful community and access business specs and projects.
A full digital marketing syllabus in Thessaloniki
Digital marketing mindset
Digital marketing URLs & UTMs
Digital marketing legal issues
Websites & landing pages
Social media platforms
Content research
Content production
Content marketing strategy & calendar
Content marketing strategy workshop
Search engine optimization (SEO) - on site/page
Search engine optimization (SEO) - off site/page
Search engine optimization (SEO) - check-up
Search engine optimization (SEO) - check-up workshop
Social media marketing strategy
Social media marketing strategy workshop
Digital advertising channels & platforms
Digital advertising strategy & media plan
Digital advertising strategy & media plan workshop
Email & mobile marketing strategy
Influencer marketing strategy
Digital reputation strategy
Monitoring digital marketing metrics
Reporting digital marketing results
Digital marketing reporting workshop
Growth marketing strategy
Digital marketing strategy on a funnel
Complete digital marketing strategy & budget
Complete digital marketing strategy & budget workshop
Digital marketing job positions
Digital marketing services
Exams & graduation
A course is only as good as the people who teach you
Training location in Thessaloniki
ONOMA Hotel
Monastiriou 24, Thessaloniki 546 29
Training Hall: Living Room Hall 1 (1st Floor)
Frequently asked questions & answers for Thes/niki
Before enrolling
Why is this course better than other courses available?
This is a multi award winning course chosen by major agencies and brands. It offers great value for money and the most recognizable certification.
The curriculum & syllabus:
• is exceptional and includes 80% exclusive topics which cannot be found in competition
• is updated daily
• has the proper length to guarantee more hours than competition
• is thorough and covers all channels, strategies & tactics in depth - not just basic information
The instructors:
• are market leaders or influencers with hands-on operating experience
• are certified trainers and can teach & mentor others
• show personal interest for each student and are always available to answer questions in-class or online
We care about your growth and we:
• organize frequent networking events to mix & match professionals
• manage the biggest active Community of Digital Professionals which helps you thrive
• offer immediate access to digital & social media jobs, agencies or brands with 80% hiring rate
• introduce and guide students to jobs in brands, digital agencies and corporations
Are there any prerequisites necessary for your training?
No specific prerequisites are necessary for this course. However, our training is slightly aimed at individuals, organizations and companies with basic understanding or previous experience, or graduates from academic majors of the following functions:
• Marketing
• Communication
• Advertising
• Business development
• Sales
• Public relations
• Internet
• Information technology
I have little to no knowledge in digital marketing, can I attend your courses?
The curriculum of the course is structured in a way so that any beginner or non-subject student can attend & understand, as we start with the basic principles of digital marketing and then delve into more detailed topics.
We have graduates from many specialties, without any previous training or experience in the field, such as archaeologists, accountants, athletes. And all of them, without exception, have changed or even improved their careers.
What is the difference between in-class courses and e-learning courses?
The similarities:
• Our e-learning & in-class courses have the same C-level professional instructors
• Our e-learning & in-class courses share the same exams
• Our e-learning & in-class courses offer the same recognizable certification
The differences:
• Our e-learning courses offer more hours than a similar in-class course, as they get more thorough
• Our e-learning courses include more training regarding strategies & channels than a similar in-class course, as they include more case studies & examples
• Our in-class courses have team workshops while our e-learning courses have personal exercises
In which language are your courses and teaching material held?
Our course material (videos & files) is in the Greek language.
Is there a deadline to my enrollment?
Yes. You can enroll even 1 day before the kick-off event if there are available tickets. But sometimes, our tickets are sold out way before our kick-off day, so you should be aware of the the available tickets left in order to not miss your spot at our course.
Prices & payments
How do I pay? Do prices include taxes?
Your registration is binding and a payment is required before you book your seat. You can pay by credit or debit card only. Prices for all different tickets are inclusive of all fees & applicable taxes.
Do you have installments? How many? Are they interest-free?
Installments are available for our in-class & e-learning courses and can be offered when you pay by credit or debit card only. You can have up to 3 interest free, monthly installments.
Please mind that if you fail one of the installments your account freezes and you will not be able to attend our course until repayment.
Do you accept/support programs like LAEK?
Our programs do not cooperate with the Greek LAEK (or any similar program) because our headquarters are in the US and we want to ensure the quality of the material and our teachers.
When cooperating with the Greek LAEK you are obligated to follow specific guidelines that downgrade our curriculum.
Can my company pay for the course? Can you issue an invoice?
The system declined my card, what can I do?
Our system informs you for the reasons we decline your card (e.g. incorrect card number, incorrect CVV number, incorrect cardholder name, expired card, insufficient funds). If there is no specific information about the decline from our system, then the first thing you should do is contact your bank and investigate the reason of the decline.
I do not own a credit or debit card, is there any other way I can pay?
Can I cancel? If yes, until when? Do I get a refund?
You can cancel anytime before the course's kick-off day, but please pay attention to our cancellation & refunds policy:
• Cancellations received 15 days before the course will receive 100% refund of the amount paid.
• Cancellations received 14 - 1 days before the course will receive 50% refund of the amount paid.
• Cancellations received after the start of the course WILL NOT be eligible for ANY refund and you must complete all of your outstanding payments in case you are paying in installments.
During your learning
Do I gain access to the teaching material and/or bonus material?
Yes, you have online access to all course's educational material (presentations in PDF format and bonus material) during the course. The educational material is strictly copyrighted and available for your own use only.
How often is the content updated or the sections/lessons upgraded?
We update our training videos quarterly. When something critical changes we move into production and deliver new videos.
We upgrade and enrich our sections & lessons monthly. When there are new things that need to be part of our syllabus, we include them as soon as possible.
We update our training presentations & bonus material daily. We never keep old stuff for our training. When something changes or is about to change, it becomes part of our curriculum.
Do your courses include exercises and/or hands-on workshops?
Our course is structured so that there is practical training (exercise) at the end of each module that includes strategic thinking & implementation. This is how you work (as a group in in-class courses and personally in e-learning) in 6 large practical assignments.
Do I need a laptop to attend? Do I need any programs or apps installed?
During our course, a laptop is good to have in order to keep up with all lectures/live tutorials or personal exercises. We always provide free wi-fi access and power supply for all attendants. We do not have any extra programs or applications needed for our course. During your learning, you might come across many useful tools for your digital & social media progress, but none of these are obligatory to be downloaded or installed.
Certification
Can I download my diploma/certification?
Yes, you can download your diploma or certification through your account.
What does my diploma/certification writes on it?
Here is a sample of our diplomas/certifications: