E-Learning Masterclass in Digital & Social Media Marketing

The award winning digital marketing course

An advanced professional course & certification. This EQF 5 level training program has an exceptional syllabus. It includes all the digital & social media marketing channels, campaigns, strategies, best & bad practices, tools, jobs, metrics & key performance indicators. Inspired by top universities and driven by the latest updates in the digital & social media marketing industry.A thorough step-by-step program with lectures & live tutorials for everything.

Outcomes of this course

After completing this course you will be able to immediately:

  • Obtain the most advanced in-demand certification in digital marketing
  • Fully understand the features of all digital & social media channels.
  • Have the ability to setup your business or your customers in all digital marketing platforms.
  • Identify problems, evaluate problem-solving strategies, and develop solutions.
  • Demonstrate the ability to evaluate all different insights, analytics and metrics.
  • Create cohesive, persuasive content and distribute it to others
  • Create amazing ad creatives and social media posts.
  • Plan and run advanced advertising campaigns in different platforms.
  • Integrate and apply digital marketing strategies and propose concepts.
  • Work in any digital marketing position and immediately find a job.
  • Sell digital marketing services to others.
  • Train others about digital marketing.

Delivered online via video on demand

Study and learn from the comfort of your home with prerecorded learning. Start and stop anytime you want, any hour of the day. Take automatic exams and get your certification online.

Full access to videos & files for 6 months

Get all the time you need to watch and review our training many times. Complete faster than others and boost your speed to market. You want more? Get an annual subscription and watch all year long!

Includes 3 more advanced courses in one!

Online interaction with instructors

Interact in any time with our instructors for your exercises or questions in a support Facebook group or participate in frequent Q & A sessions taking place in a virtual class (webinar).

Start working immediately

This professional training is your best step towards transforming your career as a certified Digital & Social Media Specialist. After graduating, you will be able to immediately find a job or offer services. Secure a solid future with this highly-demanded skill-set.

Industry-recognized credentials

Organizations are assured of the excellent quality of this training and the final certificate. It has a long track record as a catalyst for change, an exceptional reputation and is trusted by thousands of top agencies, brands, and corporations. Meet employers’ expectations by gaining real practical experience and thrive.

Our awards

'Best Digital Marketing Education' in Greece, Social Media World Awards.

'Best Digital Marketing E-learning Course' in Greece, Education Leaders Awards.

Syllabus Manager

Tolis Aivalis

  • 6 months access to videos & files

  • Watch anytime from desktop or mobile

  • In Greek language (στα Ελληνικά)

  • Professional Diploma

  • 142 hours of videos, 25 hours of exercises

  • Online exams in the end

  • students also took this course

The benefits of taking this masterclass

ACCESS TO FILES

Access to unique presentations & bonus files

ACCESS TO VIDEOS

Access to 143 hours of videos-on-demand, for 6 months

INSTRUCTORS SUPPORT

Free support and questions & answers for the training topics on a Facebook group

CAREER OPPORTUNITIES

Priority for job openings

 

FREE MEETUP EVENTS

Our alumni gets free tickets for monthly mix & match or meetup events

FREE RECAP EVENTS

Our alumni gets free tickets for annual recap events or congresses

SPEC ANNOUNCEMENTS

First option for business deals (requests for proposals)

The fullest digital marketing syllabus & structure

Course Introduction & Welcome

Course welcome & overview

Lecture
06m 39s

Course overview - Your training

Lecture
16m 02s

Course overview - Your account

Lecture
07m 03s

Course overview - Interacting with us

Lecture
05m 22s

Course overview - Your exams

Lecture
04m 36s

Digital Marketing Mindset

The digital marketing

Lecture
01m 55s

The digital marketing - Objectives

Lecture
06m 42s

The digital marketing - Websites

Lecture
07m 05s

The digital marketing - Landing pages

Lecture
03m 30s

The digital marketing - Conversions

Lecture
09m 49s

The digital marketing - Conversion rate optimization

Lecture
06m 57s

The digital marketing - Strategies introduction

Lecture
20m 16s

The digital marketing - Choosing the right tactic

Lecture
03m 55s

The digital marketing - KPIs & metrics

Lecture
03m 07s

The digital marketing - How strategies work together

Lecture
06m 05s

The online phenomena

Lecture
13m 48s

The online phenomena - Crowdsourcing

Lecture
08m 25s

The online phenomena - How crowdsourcing works

Lecture
18m 48s

The online phenomena - Viral

Lecture
13m 52s

The online phenomena - Longtail

Lecture
05m 21s

The online phenomena - How longtail changes entrepreneurship

Lecture
07m 08s

The online phenomena - How longtail changes content production

Lecture
08m 29s

The online phenomena - How longtail changes searching

Lecture
04m 09s

The online phenomena - How longtail changes advertising

Lecture
10m 29s

The online phenomena - Artificial Intelligence

Lecture
03m 27s

The online phenomena - How artificial Intelligence changes everything

Lecture
06m 57s

The online consumer & target audience

Lecture
01m 54s

Online consumer - Buyer personas

Lecture
07m 14s

Online consumer - Buyer personas examples

Lecture
14m 14s

Online consumer - Customer journey

Lecture
12m 02s

Online consumer - Customizing our strategy for customer journey

Lecture
15m 20s

The marketing & sales funnel

Lecture
04m 14s

The marketing & sales funnel - How it works in real life

Lecture
10m 45s

The marketing & sales funnel - How it works in our website

Lecture
09m 17s

The marketing & sales funnel - Why we need digital marketing

Lecture
03m 57s

The digital marketing mindset section summary

Lecture
47s

The marketing mix (4Ps)

Lecture
7m 16s

Websites & Landing Pages

How to work with web designers & developers for your website

Lecture
01m 21s

Working with developers - Website types

Lecture
05m 51s

Working with developers - Domain names

Lecture
12m 47s

Working with developers - Website hosting

Lecture
08m 56s

Working with developers - Website secure certificate

Lecture
09m 51s

Working with developers - Website structure & layout

None
03m 36s

Working with developers - Website usability

None
08m 11s

Working with developers - Website content

None
07m 52s

Working with developers - Finding web design agencies

Lecture
07m 09s

Working with developers - Getting a web design proposal

Lecture
07m 18s

Working with developers - Signing a web design contract

Lecture
04m 53s

Working with developers - The web design & development process

Lecture
07m 02s

How to design a website mockup with Moqups.com

Tutorial
01m

Moqups.com - Create a website structure

Tutorial
03m 10s

Moqups.com - Create a webpage layout

Tutorial
04m 37s

Moqups.com - Summary

Tutorial
01m 11s

How to use website management platforms

Lecture
02m 57s

The content management systems (C.M.S.)

Lecture
03m 53s

How we use a content management system (C.M.S.)

Lecture
05m 25s

The online ready to use content management systems (C.M.S.)

Lecture
02m 52s

The e-commerce extensions for a C.M.S.

Lecture
03m 10s

The complete e-commerce platforms

Lecture
08m 36s

What the e-commerce platforms offer

Lecture
08m 20s

The website themes

Lecture
04m 59s

The website plug-ins & extensions

Lecture
07m 09s

How to build a website with WordPress.org

Tutorial
01m 28s

WordPress.org - Setup

Tutorial
07m 23s

WordPress.org - Dashboard

Tutorial
05m 07s

WordPress.org - Users & settings

Tutorial
06m 48s

WordPress.org - Media

Tutorial
02m 21s

WordPress.org - Pages & posts

Tutorial
05m 10s

WordPress.org - Comments

Tutorial
03m 09s

WordPress.org - Menus

Tutorial
02m 47s

WordPress.org - Themes & extensions

Tutorial
06m

WordPress.org - YOAST S.E.O. plugin

Tutorial
05m 14s

How to build a website with WordPress.com

Tutorial
01m 05s

WordPress.com - Create website

Tutorial
02m 55s

WordPress.com vs WordPress.org

Tutorial
05m 07s

How to build an eshop with Shopify.com

Tutorial
03m 10s

Shopify.com - Create online store

Tutorial
02m 47s

Shopify.com - Products

Tutorial
08m 10s

Shopify.com - Collections

Tutorial
05m 09s

Shopify.com - Customers

Tutorial
02m 49s

Shopify.com - Orders

Tutorial
03m 59s

Shopify.com - Analytics

Tutorial
04m 40s

Shopify.com - Marketing

Tutorial
02m 33s

Shopify.com - Discounts

Tutorial
07m

Shopify.com - Extensions (apps)

Tutorial
05m 06s

Shopify.com - Themes

Tutorial
02m 57s

Shopify.com - Pages & blog posts

Tutorial
02m 08s

Shopify.com - Navigation

Tutorial
02m 45s

Shopify.com - Settings

Tutorial
01m 03s

Shopify.com - Dashboard

Tutorial
02m 33s

How to optimize your website landing pages

Lecture
02m 18s

Landing pages - How they work

Lecture
02m 30s

Landing pages - Headline

Lecture
01m 47s

Landing pages - Video

Lecture
01m 31s

Landing pages - Call to action button (C.T.A.)

Lecture
01m 35s

Landing pages - Benefits & incentives

Lecture
01m 28s

Landing pages - Social proof

Lecture
02m 36s

Landing pages - Lead generation form

Lecture
06m 51s

Landing pages - How we monitor them

Lecture
02m 20s

Landing pages - How we optimize them

Lecture
05m 53s

How to optimize your pages with Hotjar.com

Tutorial
01m 23s

Hotjar.com - Connect your website

Tutorial
58s

Hotjar.com - Heatmaps

Tutorial
04m 08s

Hotjar.com - Recordings

Tutorial
04m 40s

How to optimize your e-shop

Lecture
01m 39s

Optimize your e-shop - Main page

Lecture
09m 31s

Optimize your e-shop - Products category page

Lecture
07m 45s

Optimize your e-shop - Product page

Lecture
19m 37s

Optimize your e-shop - Cart

Lecture
10m 14s

Optimize your e-shop - Check-out page

Lecture
11m

Optimize your e-shop - Importance of check-out page

Lecture
05m 28s

Optimize your e-shop - Marketing automations after sales

Lecture
04m 12s

The websites section summary

Lecture
01m 15s

Connecting with Google Analytics

How to create and manage Google Universal Analytics

Tutorial
01m 33s

Google Analytics - Create account

Tutorial
02m 15s

Google Analytics - Setup tag on your website manually

Tutorial
03m 41s

Google Analytics - Setup tag on your WordPress or Shopify

Tutorial
04m 31s

Google Analytics - Structure

Tutorial
02m 26s

Google Analytics - Add users

Tutorial
05m 52s

How to create and manage Google Analytics 4

Tutorial
02m 43s

Google Analytics 4 - Create account

Tutorial
03m 27s

Google Analytics 4 - Setup tag on your website manually

Tutorial
03m 06s

Google Analytics 4 - Add users

Tutorial
04m 29s

How to evaluate Google Analytics basic metrics

Tutorial
01m 24s

Google Universal Analytics metrics - Users

Lecture
02m 25s

Google Universal Analytics metrics - Sessions

Lecture
01m 59s

Google Universal Analytics metrics - Session duration

Lecture
03m 29s

Google Universal Analytics metrics - Page views

Lecture
01m 31s

Google Universal Analytics metrics - Bounce rate

Lecture
06m 13s

Google Analytics 4 metrics - Engagement

Lecture
01m 10s

Google Universal Analytics metrics - Summary

Lecture
02m 03s

Connecting with Google Analytics section summary

Lecture
01m 03s

Digital Marketing URLs & UTMs

How to work with UTMs

Lecture
01m 42s

UTMs - The URLs in digital marketing

Lecture
06m 57s

UTMs - How Google Analytics track visitors' sources

Tutorial
05m 28s

UTMs - What is a UTM

Lecture
12m 48s

UTMs - How to draft a strategy

Lecture
18m 11s

UTMs - How to create your UTMs

Tutorial
14m 18s

How to monitor visitors' sources with UTMs

Lecture
04m 37s

Monitoring UTMs - Adjusting Google Analytics settings

Tutorial
02m 03s

Monitoring UTMs - Traffic > Channels

Tutorial
08m 29s

Monitoring UTMs - Campaigns

Tutorial
03m 48s

Monitoring UTMs - Google Analytics 4

Tutorial
05m 05s

The URL shorteners

Tutorial
07m 37s

The use of short URLs

Tutorial
06m 56s

The use of links and UTMs in digital marketing section summary

Lecture
51s

Social Media Platforms - Facebook

Things to do in Social Networks

Lecture
01m 59s

What is Facebook

Lecture
04m 58s

Facebook - Newsfeed

Tutorial
05m 23s

Facebook - Stories

Tutorial
04m 42s

Facebook - Video rooms

Tutorial
04m 47s

Facebook - Posts

Tutorial
11m 40s

Facebook - Pages

Tutorial
03m 34s

Facebook - Videos (Watch)

Tutorial
05m 24s

Facebook - Marketplace

Tutorial
08m 07s

Facebook - Create a marketplace ad

Tutorial
03m 47s

Facebook - Groups

Tutorial
02m 58s

Facebook - Events

Tutorial
03m 05s

Facebook Profile

Lecture
02m 02s

Facebook Profile - Others

Tutorial
05m 54s

Facebook Profile - Our posts

Tutorial
17m 10s

Facebook Profile - Our about info

Tutorial
04m 40s

Facebook Profile - Our friends

Tutorial
02m 20s

Facebook Profile - Our photos/videos

Tutorial
03m 52s

Facebook Profile - Our settings

Tutorial
07m 33s

Facebook Profile - Our messenger

Tutorial
04m 19s

Facebook Events - Create

Tutorial
05m 31s

Facebook Events - Management

Tutorial
03m 39s

Facebook Groups - Create

Tutorial
05m 59s

Facebook Groups - Management

Tutorial
09m 54s

Facebook Groups - Posting

Tutorial
03m 30s

Facebook Groups - Insights

Tutorial
04m 28s

Facebook Pages

Lecture
08m 11s

Facebook Pages - Create

Tutorial
05m 57s

Facebook Pages - C.T.A. buttons

Tutorial
12m 50s

Facebook Pages - Invites

Tutorial
03m 43s

Facebook Pages - Merge, Claim, Verification

Tutorial
13m 15s

Facebook Pages settings - General

Tutorial
13m 38s

Facebook Pages settings - Messaging

Tutorial
13m 22s

Facebook Pages settings - Info

Tutorial
07m 28s

Facebook Pages settings - Templates & tabs

Tutorial
05m 34s

Facebook Pages settings - Notifications

Tutorial
02m 18s

Facebook Pages settings - Roles

Tutorial
04m 52s

Facebook Pages settings - People

Tutorial
02m 20s

Facebook Pages settings - Branded content

Tutorial
03m 19s

Facebook Pages settings - Instagram & WhatsApp

Tutorial
02m 53s

Facebook Pages settings - Support inbox

Tutorial
06m 12s

Facebook Pages - Notifications

Tutorial
02m 14s

Facebook Pages - Jobs

Tutorial
05m 17s

Facebook Pages - Promotions

Tutorial
05m 29s

Facebook Pages - Newsfeed

Tutorial
01m 48s

Facebook Pages - Commenting

Tutorial
03m 55s

Facebook Creator Studio

Tutorial
02m 44s

Facebook Creator Studio - Content library

Tutorial
10m 37s

Facebook Creator Studio - Content calendar

Tutorial
01m 58s

Facebook Creator Studio - Insights

Tutorial
08m 54s

Facebook Creator Studio - Inbox

Tutorial
04m 33s

Facebook Creator Studio - Monetization

Tutorial
08m 13s

Facebook Creator Studio - Posting

Tutorial
03m 25s

Facebook Creator Studio - Posting stories

Tutorial
04m 08s

Facebook Creator Studio - Posting live videos

Tutorial
07m 06s

Facebook Creator Studio - Posting offers

Tutorial
05m 20s

Facebook Creator Studio - Posting jobs

Tutorial
50s

Facebook Creator Studio - Posting different language

Tutorial
07m 19s

Facebook Creator Studio - Posting videos

Tutorial
12m 34s

Facebook Creator Studio - Posting photos

Tutorial
03m 59s

Facebook Creator Studio - Posting get messages

Tutorial
02m 57s

Facebook Creator Studio - Posting check-ins

Tutorial
03m 02s

Facebook Creator Studio - Posting sponsors

Tutorial
07m 49s

Facebook Creator Studio - Posting unpaid partnerships

Tutorial
03m 01s

Facebook Creator Studio - Posting albums

Tutorial
02m 54s

Facebook Creator Studio - Posting carousels

Tutorial
05m 56s

Facebook Creator Studio - Posting slideshows

Tutorial
04m 10s

Facebook Creator Studio - Posting instant experiences

Tutorial
07m 31s

Facebook Creator Studio - Posting activities

Tutorial
04m 02s

Facebook Creator Studio - Posting get shop visits

Tutorial
01m 52s

Facebook Creator Studio - Posting tagged products

Tutorial
04m 40s

Facebook Creator Studio - Posting watch party

Tutorial
02m 52s

Facebook Creator Studio - Posting get bookings

Tutorial
01m 32s

Facebook Creator Studio - Posting events

Tutorial
02m 59s

Facebook Creator Studio - Organic targeting

Tutorial
10m 29s

Facebook Creator Studio - Scheduling

Tutorial
03m 17s

Facebook Page - Posting gift cards

Tutorial
02m 59s

Facebook Page - Posting Q&As

Tutorial
02m 43s

Facebook Business Manager

Lecture
01m 30s

Facebook Business Manager - Why agencies need it

Lecture
02m 25s

Facebook Business Manager - Why brands need it

Lecture
03m 08s

Facebook Business Manager - When freelancers need it

Lecture
03m 01s

Facebook Business Manager - Create

Tutorial
07m 37s

Facebook Business Manager - Access

Tutorial
02m 01s

Facebook Business Manager - Info

Tutorial
04m 10s

Facebook Business Manager - Users

Tutorial
07m 16s

Facebook Business Manager - Partners

Tutorial
05m 57s

Facebook Business Manager - Pages

Tutorial
10m 06s

Facebook Business Manager - Ad accounts

Tutorial
12m 15s

Facebook Business Manager - Instagram

Tutorial
04m 38s

Facebook Business Manager - Commerce

Tutorial
02m 20s

Facebook Business Manager - Pixels/Tags

Tutorial
06m 44s

Facebook Business Manager - Catalogues

Tutorial
05m 32s

Facebook Business Manager - Brand safety

Tutorial
05m 30s

Facebook Business Manager - Payments

Tutorial
02m 25s

Facebook Business Manager - Agency checklist

Tutorial
07m 30s

Facebook Business Manager - Brand checklist

Tutorial
04m 15s

Facebook Business Manager - Problems & solutions

Tutorial
05m 29s

Facebook Business Manager - Summary

Tutorial
02m 16s

Facebook Store Locations - What it is

Lecture
02m 49s

Facebook Store Locations - Who needs it

Lecture
08m 29s

Facebook Store Locations - Create locations

Tutorial
13m 11s

Facebook Store Locations - Manage stores

Tutorial
05m 35s

Facebook Store Locations - Manage store issues

Tutorial
03m 52s

Facebook Store Locations - Manage store sets

Tutorial
04m

Facebook Store Locations - Manage dynamic addresses

Tutorial
02m 03s

Facebook E-commerce

Lecture
01m 19s

Facebook E-commerce - What it is

Lecture
06m 57s

Facebook E-commerce - Activate a shop

Tutorial
02m 11s

Facebook E-commerce - Shop with checkout on website

Tutorial
05m 04s

Facebook E-commerce - Shop with checkout on Facebook & Instagram

Tutorial
01m 40s

Facebook E-commerce - Shop with checkout on Messenger

Tutorial
02m 48s

Facebook E-commerce - Shop with checkout on Shopify

Tutorial
05m 02s

Facebook E-commerce - Add products to shop manually

Tutorial
06m 08s

Facebook E-commerce - Add products to shop from data sources

Tutorial
04m 37s

Facebook E-commerce - Add products to shop from pixel/tag

Tutorial
01m 19s

Facebook E-commerce - Shop catalogue

Tutorial
05m 38s

Facebook E-commerce - Shop layouts

Tutorial
04m 42s

Facebook E-commerce - Shop ads

Tutorial
01m 09s

Facebook E-commerce - Shop insights

Tutorial
04m 27s

Facebook E-commerce - Summary

Tutorial
01m 47s

Facebook Collabs Manager

Lecture
02m 28s

Facebook Collabs Manager - Access as Creator or Advertiser

Tutorial
06m 24s

Facebook Collabs Manager - Searching creators

Tutorial
12m 12s

Facebook Collabs Manager - Creators lists

Tutorial
02m 28s

Facebook Collabs Manager - Projects

Tutorial
07m 41s

Facebook Collabs Manager - Insights

Tutorial
02m 08s

Facebook Collabs Manager - Inbox

Tutorial
02m 42s

Facebook Business Suite

Lecture
01m 57s

Facebook Business Suite - Inbox

Tutorial
02m 14s

Facebook Business Suite - Posts

Tutorial
03m 22s

Facebook Business Suite - Create post

Tutorial
06m 44s

Facebook Business Suite - Commerce

Tutorial
01m 09s

Facebook Business Suite - Ads

Tutorial
02m 30s

Facebook Business Suite - Insights

Tutorial
05m 13s

Facebook Business Suite - More tools

Tutorial
01m 24s

Facebook Business Suite - Create lead forms

Tutorial
06m 36s

Facebook Business Suite - Manage forms & leads

Tutorial
02m 46s

Facebook Business Suite - Promote lead forms

Tutorial
03m 07s

Facebook Business Suite - Summary

Tutorial
01m 18s

Social Media Platforms - Twitter

What is Twitter

Tutorial
05m 23s

Twitter - Newsfeed

Tutorial
05m 35s

Twitter - Explore & search

Tutorial
07m 22s

Twitter - Trends

Tutorial
05m 55s

Twitter - Topics

Tutorial
03m 36s

Twitter - Profiles of others

Tutorial
05m 21s

Twitter - Our profile

Tutorial
03m 27s

Twitter - Messages & notifications

Tutorial
04m 25s

Twitter - Lists & bookmarks

Tutorial
05m 51s

Twitter - Create list

Tutorial
02m 07s

Twitter - Tweets & threads

Tutorial
02m 47s

Twitter - Tweets with links

Tutorial
02m 32s

Twitter - Tweets with videos/images

Tutorial
02m 45s

Twitter - Tweets with emojis & gifs

Tutorial
02m 18s

Twitter - Tweets with polls

Tutorial
04m 14s

Twitter - Fleets (stories) from mobile app

Tutorial
03m 46s

Twitter - Tweets with audios from mobile app

Tutorial
07m 43s

Twitter - Spaces (audio chats) from mobile app

Tutorial
03m 12s

Twitter - Who can reply

Tutorial
01m 17s

Twitter - Scheduling our tweets

Tutorial
01m 37s

Twitter - Create moments with tweets

Tutorial
05m 21s

Twitter - Media producer

Tutorial
02m 57s

Twitter - Settings

Tutorial
02m 08s

Twitter - Analytics

Tutorial
04m 45s

Social Media Platforms - TikTok

What is TikTok

Lecture
05m 20s

TikTok - Feed

Tutorial
05m 05s

TikTok - Discover

Tutorial
08m 19s

TikTok - Posts

Tutorial
04m 33s

TikTok - Our profile

Tutorial
05m 21s

TikTok - Our pro profile

Tutorial
02m 36s

TikTok - Profile of others

Tutorial
02m 34s

TikTok - Posting

Tutorial
04m 50s

TikTok - Music

Tutorial
03m 20s

TikTok - Ads

Tutorial
02m 25s

Social Media Platforms - YouTube

What is YouTube

Lecture
05m 23s

YouTube - Feed & search

Tutorial
09m 17s

YouTube - Videos

Tutorial
07m 06s

YouTube - 3D & VR videos

Tutorial
04m 25s

YouTube - Premium

Tutorial
01m 29s

YouTube - Channels

Tutorial
04m 31s

YouTube - Best practice

Tutorial
02m 48s

YouTube Studio

Lecture
03m 15s

YouTube studio - Channel customization

Tutorial
04m 48s

YouTube studio -Settings & roles

Tutorial
04m 17s

YouTube studio - Upload videos

Tutorial
04m 29s

YouTube studio - Live streaming videos

Tutorial
04m 13s

YouTube studio - Content

Tutorial
02m 14s

YouTube studio - Editing video details

Tutorial
02m 32s

YouTube studio - Editing video screen elements & cards

Tutorial
09m 41s

YouTube studio - Video analytics

Tutorial
04m 30s

YouTube studio - Video editor

Tutorial
04m 44s

YouTube studio - Video comments

Tutorial
01m 45s

YouTube studio - Video subtitles

Tutorial
03m 33s

YouTube studio - Channel playlists

Tutorial
02m 33s

YouTube studio - Channel analytics

Tutorial
05m 30s

YouTube studio - Channel comments

Tutorial
57s

YouTube studio - Channel subtitles

Tutorial
01m 29s

YouTube studio - Channel copyright

Tutorial
04m 15s

YouTube studio - Channel monetization

Tutorial
02m 58s

YouTube studio - Channel audio library

Tutorial
02m 17s

Social Media Platforms - Google My Business

What is Google My Business

Lecture
12m 24s

Google My Business - Claim location

Tutorial
02m 40s

Google My Business - Create location

Tutorial
08m 21s

Google My Business - Dashboard

Tutorial
03m 02s

Google My Business - Location info

Tutorial
02m 35s

Google My Business - Posts

Tutorial
04m 31s

Google My Business - Insights

Tutorial
05m 20s

Google My Business - Reviews

Tutorial
03m 12s

Google My Business - Photos

Tutorial
03m 18s

Google My Business - Products

Tutorial
01m 39s

Google My Business - Services

Tutorial
01m 24s

Google My Business - Website

Tutorial
01m 29s

Google My Business - Settings & users (roles)

Tutorial
02m 04s

Social Media Platforms - Pinterest

What is Pinterest

Lecture
02m 30s

Pinterest - Profile to business profile

Tutorial
02m 09s

Pinterest - Our business profile

Tutorial
03m 14s

Pinterest - Business hub

Tutorial
01m 33s

Pinterest - Feed

Tutorial
01m 47s

Pinterest - Search

Tutorial
06m 28s

Pinterest - Create & edit boards

Tutorial
07m 18s

Pinterest - Create & edit pins

Tutorial
05m 31s

Pinterest - Create & edit carousel with pins

Tutorial
01m 57s

Pinterest - Create product pins

Tutorial
04m 29s

Pinterest - Create related product pins

Tutorial
02m 19s

Pinterest - Create & edit stories

Tutorial
04m 11s

Pinterest - Save pins to your boards

Tutorial
03m 03s

Pinterest - Rich pins

Tutorial
03m 08s

Pinterest - Audience insights

Tutorial
03m 27s

Pinterest - Trends

Tutorial
02m 44s

Pinterest - Settings

Tutorial
01m 57s

Social Media Platforms - Snapchat

What is SnapChat

Lecture
04m 08s

SnapChat - Snap screen

Tutorial
02m 35s

SnapChat - Search

Tutorial
04m 18s

SnapChat - Profile & settings

Tutorial
04m 43s

SnapChat - Map

Tutorial
01m 31s

SnapChat - Messages

Tutorial
03m 21s

SnapChat - Create snaps

Tutorial
14m 01s

SnapChat - Memories

Tutorial
01m 11s

SnapChat - Stories

Tutorial
06m 19s

SnapChat - Discover

Tutorial
02m 21s

Social Media Platforms - Quora

What is Quora

Lecture
04m 17s

Quora - Newsfeed & search

Tutorial
04m 28s

Quora - Topics & following

Tutorial
03m 26s

Quora - Profile & settings

Tutorial
04m 27s

Quora - Spaces

Tutorial
04m 32s

Quora - Questions

Tutorial
01m 47s

Quora - Answers

Tutorial
03m 26s

Quora - Case study

Tutorial
05m 11s

Social Media Platforms - Instagram

What is Instagram

Lecture
04m 22s

Instagram - Newsfeed

Tutorial
02m 44s

Instagram - Search topics

Tutorial
01m 54s

Instagram - Search types

Tutorial
07m 49s

Instagram - QR code

Tutorial
02m 04s

Instagram - Posts

Tutorial
07m 31s

Instagram - Stories

Tutorial
04m 18s

Instagram - IGTV

Tutorial
04m 04s

Instagram - Shopping

Tutorial
05m 14s

Instagram - Add your products in shopping

Tutorial
02m 09s

Instagram profile

Tutorial
01m 55s

Instagram profile - Bio & links

Tutorial
03m 12s

Instagram profile - Highlights

Tutorial
03m 57s

Instagram profile - Activity

Tutorial
02m 13s

Instagram profile - Inbox

Tutorial
02m 26s

Instagram profile - Settings

Tutorial
02m 11s

Instagram business profile

Tutorial
03m 30s

Instagram business profile - Switch to business

Tutorial
04m 31s

Instagram business profile - Edit

Tutorial
02m 20s

Instagram business profile - Settings

Tutorial
04m 40s

Instagram posts - Create live

Tutorial
02m 47s

Instagram business profile - Roles

Tutorial
01m 03s

Instagram posts - Create IGTV videos

Tutorial
05m 17s

Instagram business profile - Add more accounts

Tutorial
01m 05s

Instagram posts - Create IGTV with tagged products

Tutorial
03m 15s

Instagram business profile - Accounts center

Tutorial
02m 03s

Instagram posts - Create IGTV videos with Facebook Creator Studio

Tutorial
03m 22s

Instagram posts & stories

Lecture
02m 41s

Instagram posts - Create Promotions

Tutorial
04m 34s

Instagram posts - Create post from mobile app

Tutorial
06m 29s

Instagram posts - Create promotions from our Page

Tutorial
05m 09s

Instagram posts - Posts advanced settings

Tutorial
03m 29s

Instagram insights

Lecture
01m 18s

Instagram posts - Create branded posts with sponsors

Tutorial
03m 36s

Instagram insights - Accounts reached

Tutorial
05m 26s

Instagram posts - Create branded posts as an influencer

Tutorial
04m 59s

Instagram insights - Content interactions

Tutorial
01m 43s

Instagram posts - How a sponsor sees branded posts

Tutorial
03m 01s

Instagram insights - Total followers

Tutorial
03m 15s

Instagram posts - Create posts with tagged products

Tutorial
03m 14s

Instagram insights - Posts & stories

Tutorial
01m 05s

Instagram posts - Create post with Facebook Creator Studio

Tutorial
04m 37s

Instagram insights - From Facebook Page

Tutorial
03m 58s

Instagram posts - Create post with Facebook Business Suite

Tutorial
04m 18s

Instagram posts - Calendar on Facebook Creator Studio

Tutorial
03m 23s

Instagram posts - Create stories from mobile app

Tutorial
21m 57s

Instagram posts - Create stories with tagged sponsor from mobile app

Tutorial
02m 48s

Instagram posts - Create stories with tagged products from mobile app

Tutorial
02m 50s

Social Media Platforms - LinkedIn

What is LinkedIn

Tutorial
04m 20s

LinkedIn - Newsfeed

Tutorial
05m 28s

LinkedIn - Search

Tutorial
06m 38s

LinkedIn - Subscription plans

Tutorial
05m 02s

LinkedIn Jobs

Tutorial
04m 30s

LinkedIn Jobs - Create a job post

Tutorial
06m 57s

LinkedIn Groups

Tutorial
03m 26s

LinkedIn Groups - Create

Tutorial
04m 54s

LinkedIn Groups - Management

Tutorial
03m 49s

LinkedIn Groups - Posting

Tutorial
07m 51s

LinkedIn Groups - Interacting with members

Tutorial
04m 41s

LinkedIn Profiles

Tutorial
02m 56s

LinkedIn Profile - Profile of others

Tutorial
07m 42s

LinkedIn Profile - Our account settings

Tutorial
09m 34s

LinkedIn Profile - Our activity

Tutorial
05m 18s

LinkedIn Profile - Our profile intro

Tutorial
08m 36s

LinkedIn Profile - Our profile about

Tutorial
04m 33s

LinkedIn Profile - Our profile experience

Tutorial
04m 56s

LinkedIn Profile - Our profile education

Tutorial
11m 48s

LinkedIn Profile - Our profile voluntering & certifications

Tutorial
02m 27s

LinkedIn Profile - Our profile skills

Tutorial
05m 40s

LinkedIn Profile - Our profile recommendations

Tutorial
04m 02s

LinkedIn Profile - Our profile accomplishments

Tutorial
04m 05s

LinkedIn Profile - Our profile interests

Tutorial
01m 30s

LinkedIn Profile - Our posts

Tutorial
04m 58s

LinkedIn Profile - Our articles

Tutorial
04m 24s

LinkedIn Profile - Our public profile

Tutorial
17m 05s

LinkedIn Pages

Tutorial
03m 05s

LinkedIn Pages - Create

Tutorial
04m 07s

LinkedIn Pages - Dashboard & settings

Tutorial
03m 45s

LinkedIn Pages - Invite connections

Tutorial
03m 12s

LinkedIn Pages - Roles

Tutorial
02m 12s

LinkedIn Pages - Create events

Tutorial
02m 46s

LinkedIn Pages - Content

Tutorial
03m

LinkedIn Pages - Activity

Tutorial
01m 13s

LinkedIn Pages - Posts

Tutorial
05m 59s

LinkedIn Pages - Analytics

Tutorial
06m 37s

LinkedIn Pages - Showcase pages

Tutorial
05m 13s

Social Media Platforms - Reddit

What is Reddit

Tutorial
03m 11s

Reddit - Newsfeed

Tutorial
06m 05s

Reddit - Posts of others

Tutorial
04m 03s

Reddit - Subreddits

Tutorial
02m 56s

Reddit - Coins

Tutorial
02m 38s

Reddit - Profile & settings

Tutorial
04m 08s

Reddit - Posting

Tutorial
08m 40s

Reddit - Premium

Tutorial
02m 52s

Social Media Platforms - Clubhouse

What is Clubhouse

Lecture
03m 59s

Clubhouse - Audio talks feed

Tutorial
04m 12s

Clubhouse - Explore audio talks, clubs, people

Tutorial
05m 34s

Clubhouse - Explore & create audio events

Tutorial
05m 13s

Clubhouse - Profile & settings

Tutorial
07m 38s

Clubhouse - Create audio room (live talk)

Tutorial
19m 30s

Clubhouse - Participate in audio rooms (talks)

Tutorial
02m 15s

Clubhouse - Explore & create clubs (groups)

Tutorial
06m 36s

Clubhouse - Summary

Tutorial
04m 27s

Social Media Platforms - Twitch

What is Twitch

Lecture
02m 48s

Twitch - Browse categories & channels

Tutorial
06m 21s

Twitch - Following

Tutorial
01m 33s

Twitch - Partners

Tutorial
02m 49s

Twitch - Channel

Tutorial
04m 56s

Twitch - Video producer

Tutorial
02m 39s

Twitch - Settings

Tutorial
04m 38s

The social media platforms section summary

Lecture
14m 33s

Digital Marketing Legal Issues

Legal issues for a website - Domain names

Lecture
04m 05s

Legal issues for a website - Terms & conditions

Lecture
04m 23s

Legal issues for a website - Cookies

Lecture
04m 01s

Legal issues for a website - G.D.P.R.

Lecture
02m 35s

Legal issues for a website - Data privacy policy

Lecture
05m 43s

Legal issues for a website - Cookie policy

Lecture
01m 14s

Legal issues for a website - G.D.P.R. & your users

Lecture
08m 14s

Legal issues for a website - G.D.P.R. & user's data

Lecture
02m 37s

Copyrights protection

Lecture
02m 40s

Copyrights protection - Creator's rights

Lecture
03m 59s

Copyrights protection - What it covers

Lecture
04m 46s

Copyrights protection - Creative Commons (CC)

Lecture
03m 11s

Copyrights protection - Tools to check copyrights

Lecture
03m 46s

Copyrights protection - How to use content of others

Lecture
07m 39s

Copyrights protection - How to use trademarks of others

Lecture
07m 10s

Copyrights protection - How to use links to others

Lecture
03m 45s

The digital marketing legal issues section summary

Lecture
02m 31s

Content Production - Articles

How to write great blog articles

Lecture
02m 46s

Blog articles - Deciding the subject

Lecture
07m 24s

Blog articles - Researching the subject

Lecture
09m 23s

Blog articles - Focusing

Lecture
02m 15s

Blog articles - Researching the keywords

Lecture
06m 11s

Blog articles - Deciding the topics

Lecture
03m 40s

Blog articles - Writing the headings

Lecture
09m 42s

Blog articles - The article intro

Lecture
03m 18s

Blog articles - The article body

Lecture
05m 28s

Blog articles - The article summary

Lecture
01m 43s

Blog articles - Evaluating the article

Lecture
02m 10s

Blog articles - Importance of great articles

Lecture
07m 27s

How to research keywords for your content or ads

Lecture
02m 20s

Keywords research - How to use Answerthepublic.com

Tutorial
08m 51s

Keywords research - How to use Ubersuggest.com

Tutorial
06m 48s

Keywords research - How to use Keywordtool.io

Tutorial
03m 05s

Keywords research - How to use Ahrefs.com

Tutorial
09m 55s

Keywords research - How to use Google Keyword Planner

Tutorial
06m 55s

Content Production - Graphics

How to create graphics with Canva.com

Tutorial
02m 14s

Canva.com - Brand kit

Tutorial
01m 33s

Canva.com - Folders

Tutorial
02m 46s

Canva.com - Templates

Tutorial
02m

Canva.com - Designing templates

Tutorial
03m 39s

Canva.com - Uploads

Tutorial
01m 32s

Canva.com - Photos

Tutorial
03m 02s

Canva.com - Elements

Tutorial
05m 29s

Canva.com - Text

Tutorial
03m 58s

Canva.com - Styles

Tutorial
02m 11s

Canva.com - Audio

Tutorial
01m 38s

Canva.com - Videos

Tutorial
03m 19s

Canva.com - Background

Tutorial
01m 39s

Canva.com - Publishing

Tutorial
04m 24s

Content Production - Videos

How to create videos with Lumen5.com

Tutorial
01m 39s

Lumen5.com - Brand preset

Tutorial
01m 22s

Lumen5.com - Create a video

Tutorial
02m 36s

Lumen5.com - Convert a video

Tutorial
01m 42s

Lumen5.com - Video media

Tutorial
02m 42s

Lumen5.com - Video music

Tutorial
01m 17s

Lumen5.com - Video style

Tutorial
02m 03s

Lumen5.com - Video format

Tutorial
01m 56s

Lumen5.com - Video settings

Tutorial
04m 49s

Lumen5.com - Publishing

Tutorial
03m 08s

Content Production - Ebooks

How to create ebook publications with Designrr.com

Tutorial
01m 21s

Designrr.com - Dashboard

Tutorial
01m 52s

Designrr.com - Create publication

Tutorial
02m 58s

Designrr.com - Edit publication

Tutorial
09m

Designrr.com - Publishing

Tutorial
03m 36s

Content Production - Podcasts

How to create & distribute podcasts

Lecture
07m 08s

Podcasts - Preparing

Lecture
08m 19s

Podcasts - Recording

Lecture
05m 05s

Podcasts - Distribution

Lecture
12m 18s

Podcasts - Promotion

Lecture
05m 50s

Podcasts - How important they are (case studies)

Lecture
19m 17s

Podcasts - Summary

Lecture
06m 12s

The content production client service checklist

Lecture
05m 27s

The content production section summary

Lecture
01m 43s

Content Marketing Strategy

What is content marketing

Lecture
04m 23s

The content marketing types

Lecture
02m 25s

Content marketing strategy & marketing strategy

Lecture
02m 10s

What is not content marketing

Lecture
02m 52s

Content marketing KPIs & metrics

Lecture
02m 04s

Content marketing specialist

Lecture
02m 16s

How to create & manage a content marketing calendar

Lecture
03m 01s

Content marketing calendar - Getting ideas

Lecture
14m 16s

Content marketing calendar - Respecting copyright of others

Lecture
26s

Content marketing calendar - Forming & organizing

Lecture
03m 59s

Content marketing calendar - Preparing UTMs

Lecture
02m 54s

How to produce & distribute content in different channels

Lecture
02m 56s

Photos production

Lecture
03m 18s

Where we use photos

Lecture
02m 24s

Graphics & infographics production

Lecture
04m 02s

Graphics & infographics distribution

Lecture
03m 31s

Buying video footage

Lecture
03m 42s

Video explainers production

Lecture
09m 30s

Video testimonials production

Lecture
01m 48s

Videos distribution

Lecture
03m 35s

Videos live streaming

Lecture
04m 02s

Audio podcasts production

Lecture
04m 17s

Audio podcasts distribution

Lecture
04m 06s

Blog articles writing

Lecture
02m 48s

Blog articles distribution & guest blogging

Lecture
02m 15s

Internal or external blog

Lecture
06m 25s

Ebooks production

Lecture
04m 50s

Presentations (slides) production

Lecture
02m 14s

Ebooks & presentations distribution

Lecture
02m 56s

Content types combinations

Lecture
02m 40s

Branded sites production (entertainment & infotainment)

Lecture
10m

Content marketing distribution summary

Lecture
01m 52s

How to place your content on media publishers for free

Lecture
02m 14s

How to get visibility from your content on media publishers

Lecture
04m 07s

How to promote your published content

Lecture
03m 45s

Content production, distribution and promotion example

Lecture
04m 26s

Content marketing vs paid content

Lecture
05m 29s

Content marketing strategy summary

Lecture
02m 21s

The content marketing client service checklist

Lecture
03m 50s

The content marketing strategy section summary

Lecture
02m 09s

Content Marketing Strategy Exercise

Content Marketing Strategy - The brief for your exercise

Lecture
03m 44s

Search Engine Optimization (S.E.O.) - On-Site

How search engines work

Lecture
02m 23s

How search engines work - Google search

Lecture
06m 29s

How search engines work - Search Engine Results Page

Lecture
02m 43s

How search engines work - Search results types

Lecture
07m 06s

How search engines work - Importance of focus

Lecture
04m 14s

How search engines work - Keywords research

Lecture
06m 44s

How search engines work - Importance of S.E.O.

Lecture
03m 26s

Website content optimization - Information architecture

Lecture
08m

Website content optimization - Page headings

Lecture
06m 40s

Website content optimization - Page texts

Lecture
05m 22s

Website content optimization - URLs

Lecture
06m 39s

Website content optimization - Files

Lecture
04m 59s

Website content optimization - Meta tags

Lecture
08m 53s

Website content optimization - Internal links

Lecture
04m 24s

Website content optimization - Summary

Lecture
03m 01s

Website technical optimization - Mobile

Lecture
10m 27s

Website technical optimization - Site & page speed

Lecture
07m 41s

Website technical optimization - Site security

Lecture
01m 57s

Website technical optimization - Schema

Lecture
05m 48s

Website technical optimization - Server files

Lecture
07m 16s

Website technical optimization - No index

Lecture
02m 29s

Website technical optimization - Redirects

Lecture
05m 38s

Website technical optimization - Canonicals

Lecture
04m 25s

Website technical optimization - Submission to search engines

Lecture
05m 04s

Search Engine Optimization (S.E.O.) - Off-Site

How to generate backlinks with Off-site S.E.O.

Lecture
01m 30s

Off-site S.E.O. - How backlinks work

Lecture
05m 13s

Off-site S.E.O. - The no-follow backlinks

Lecture
03m 21s

Off-site S.E.O. - Why no-follow backlinks exist?

Lecture
04m 10s