Masterclass in Digital Marketing, E-learning

Self-paced online course – learn anytime, anywhere

1711 students also took this course
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Total hours

126.2

25 hours are hands-on personal exercises

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Access

8

months access to complete the course


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Language

Lessons & presentations in Greek (στα Ελληνικά)


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Certification

You get a Professional Diploma 


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Graduates

282 students also took this course

About our digital marketing e-learning course

Syllabus

This advanced training program offers a comprehensive, step-by-step approach to learning digital marketing strategies, platforms, networks, tools, and results. Throughout the course, you will be presented with a series of step-by-step lectures, tutorials, and hands-on exercises that will equip you with the necessary skills to excel in the field of digital marketing. Our team of experts will guide you through each module, ensuring that you have a thorough understanding of the subject matter.

We understand the importance of staying up-to-date with the latest trends and developments in the digital marketing industry. As such, our course is designed to cover a wide range of topics, including but not limited to content marketing, search engine optimization, social media marketing, email & mobile marketing automations, advertising campaigns, influencer marketing & many more.

Renewable annually

Upon completion of the course, we offer an optional annual subscription that will grant you access to all updates to our videos and files for one additional year and extend this for as many years as you wish. Renewal of the subscription is also optional. You can cancel anytime. We highly recommend this subscription to ensure that you stay up-to-date with the latest developments in the field.

Industry-recognized credentials

Upon successful completion of the exams, you will be awarded a professional diploma, which will serve as a testament to your expertise in the field.

Self-paced video education

This mode of learning is designed to cater to your needs by providing a 100% online platform that allows you to learn from the comfort of your home. With pre-recorded learning, you have the flexibility to start and stop at any time of your choosing, regardless of the hour of the day. This means that you can complete the course at your own pace, without any pressure or constraints. Videos are constantly updated to ensure that you receive the most current and relevant information.

Award-winning

Our program has been recognized by multiple organizations such as Social Media World, Education Leaders Awards, ContentMarketing Awards, Growth Hacking Awards, Marketing Achievement Awards, and Social Media Marketing AwardsSee all the  awards we have won until now in our blog.

Curriculum academic level

Our exceptional course boasts a level of EQF 6 training program, which includes all the necessary supplies for anyone who wishes to immerse themselves in the world of digital marketing. These supplies include tools and platforms, specialized strategies and tactics, best and bad practices, costs and pricing models, key performance indicators, metrics reports, glossary, and job descriptions. 

Outcomes of this digital & social media marketing training

Upon completion of our program, you will be equipped with the knowledge and skills to immediately:

  • understand the features of all demonstrated platforms, networks, and tools.
  • identify problems, plan and develop problem-solving strategies that you can optimize.
  • create cohesive, persuasive content or creatives and distribute them to others.
  • evaluate all available insights, analytics, metrics, and relevant KPIs to make informed decisions in the realm of digital marketing.
  • sell services to your customers as an authority, set up and manage their accounts.
  • apply everything you know to secure a successful career in the field.

Benefits of obtaining this digital marketing training

Start your career now

The benefits of obtaining a digital marketing education are numerous. By doing so, you will be able to start a career as a V-shaped Digital Marketing Professional and access hundreds of job positions, allowing you to immediately begin working. This is undoubtedly the best step towards a certified professional position, and we are here to support you during your training and after your graduation so that you can achieve your goals. Our reputation within the industry will give you an automatic head start, and our graduates are widely regarded as the most employable in the country. By acquiring this highly-demanded skill-set, you will be able to secure a solid future for yourself.

Connect & talk with our instructors during your training

Throughout your education, you have access to our instructors via a Facebook group, who are available to answer any questions you may have and provide guidance as needed. 

24-hour access to videos & files during your training

You have access to unique presentations and bonus files, which are updated daily. Take advantage of these resources in order to maximize your learning and ensure your success in the field of digital marketing.

Lifetime free events

We offer monthly Q&A events and quarterly mix & match events that are designed to provide you with an opportunity to network with like-minded individuals. These events are free of charge and are a great way to stay connected with the community.

Lifetime alumni discounts

We offer lifetime alumni discounts on all our educational programs. This means that you will be able to access our programs at a special price, even after you graduate. Our programs are designed to equip you with the necessary skills and knowledge to excel in your chosen field.

Lifetime business opportunities

We offer lifetime business opportunities that will enable you to connect with professionals or customers in our powerful community. This will give you access to business specs and projects that will aid you in your professional growth.

Lifetime job opportunities

We have established partnerships with more than 300 organizations, agencies, brands, institutions, and recruitment professionals to actively support our students and alumni in securing employment opportunities. This assistance is provided throughout their participation in the program and continues even after graduation.

Syllabus Manager

Tolis Aivalis

The best digital marketing e-learning course

Course overview & welcome

0h 57m

Course overview - Your engagement with Knowcrunch

Lecture
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Course overview - Your videos & files access

Lecture
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Course welcome & overview

Lecture
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Course overview - Your syllabus

Lecture
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Course overview - Your account access

Lecture
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Course overview - Your optional exams

Lecture
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Marketing fundamentals

0h 41m

The 4Ps of marketing mix

Lecture
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Marketing - Product

Lecture
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Marketing - Target

Lecture
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Marketing - Placement

Lecture
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Marketing - Pricing

Lecture
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Marketing - Promotion

Lecture
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Marketing - Goals

Lecture
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Marketing - Key perfomance indicators

Lecture
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Marketing - Brief

Lecture
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Marketing - Branding

Lecture
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Marketing - Summary

Lecture
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Digital marketing - fundamentals

1h 11m

The digital marketing

Lecture
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Digital marketing - Websites

Lecture
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Digital marketing - Clicks

Lecture
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Digital marketing - Website landing pages

Lecture
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Digital marketing - Conversions

Lecture
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Digital marketing - Search engine optimization

Lecture
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Digital marketing - Content marketing

Lecture
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Digital marketing - Social media marketing

Lecture
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Digital marketing - Advertising campaigns

Lecture
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Digital marketing - Influencer marketing

Lecture
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Digital marketing - Email & mobile marketing

Lecture
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Digital marketing - Monitoring

Lecture
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Digital marketing - Summary

Lecture
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Digital marketing - customer journey & funnel

0h 52m

The customer journey and funnel

Lecture
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Customer - Audience personas

Lecture
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Customer - Journey

Lecture
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Customer- Journey tactics

Lecture
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Customer - Funnel

Lecture
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Customer - Funnel tactics

Lecture
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Customer - Summary

Lecture
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Websites - working with website developers

1h 23m

Working with website developers

Lecture
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Working with developers - Agencies

Lecture
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Working with developers - Market research

Lecture
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Working with developers - Briefing

Lecture
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Working with developers - Proposal

Lecture
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Working with developers - Selection criteria

Lecture
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Working with developers - Legal contract

Lecture
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Working with developers - Development process

Lecture
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Working with developers - Time needed

Lecture
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Working with developers - After sales

Lecture
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Working with developers - Summary

Lecture
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Websites - legal terms & conditions

1h 19m

Legal issues for a website

Lecture
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Legal issues for a website - Domain names

Lecture
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Legal issues for a website - Terms & conditions

Lecture
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Legal issues for a website - Data privacy policy

Lecture
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Legal issues for a website - Data & obligation

Lecture
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Legal issues for a website - Cookies policy

Lecture
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Legal issues for a website - Summary

Lecture
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Legal issues for a website - G.D.P.R. & user's data

Lecture
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Websites - landing pages optimization (CRO)

1h

How to optimize your website landing pages

Lecture
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Landing pages - Headline

Lecture
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Landing pages - Video

Lecture
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Landing pages - Benefits & incentives

Lecture
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Landing pages - Social proof

Lecture
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Landing pages - Lead generation form

Lecture
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Landing pages - Call to action button (C.T.A.)

Lecture
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Landing pages - How we monitor them

Lecture
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Landing pages - How we optimize them

Lecture
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Landing pages - Summary

Lecture
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Websites - UTMs strategy

1h 49m

Websites landing pages URLs & UTMs

Lecture
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UTMs - How we use URLs

Platform demonstration
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UTMs - The analytic tools

Platform demonstration
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UTMs - The UTMs usage

Platform demonstration
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UTMs - Parameters

Platform demonstration
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UTMs - Before UTMs

Platform demonstration
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UTMs - Building UTMs with tools

Platform demonstration
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UTMs - Building UTMs with Excel

Lecture
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UTMs - Monitoring

Lecture
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UTMs - Summary

Lecture
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Short URLs & QR codes

Lecture
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Shorteners & QR - Usage

Platform demonstration
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Shorteners & QR - Tools

Platform demonstration
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Shorteners & QR - Create

Platform demonstration
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Shorteners & QR - Summary

Lecture
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Content production - ideas & keywords research

1h 32m

How to do content & keyword research

Lecture
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Content & keywords research - Keyword search intent

Platform demonstration
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Content & keywords research - Content research = marketing

Lecture
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Content & keywords research - How can we discover content ideas

Lecture
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Content & keywords research - Finding ideas with A.I. tools

Platform demonstration
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Content & keywords research - Finding ideas with tools

Platform demonstration
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Content & keywords research - How we choose our subject

Lecture
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Content & keywords research - Basic metrics

Lecture
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Content & keywords research - Selection criteria

Lecture
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Content & keywords research - UberSuggest.com

Platform demonstration
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Content & keywords research - AnswerThePublic.com

Platform demonstration
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Content & keywords research - Buzzsumo.com

Platform demonstration
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Content & keywords research - Semrush.com

Platform demonstration
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Content & keywords research - Ahrefs.com

Platform demonstration
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Content & keywords research - Moz.com

Platform demonstration
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Content & keywords research - KeywordTool.io

Platform demonstration
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Content & keywords research - Keywordsheeter.com

Platform demonstration
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Content & keywords research - Answersocrates.com

Lecture
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Content & keywords research - Summary

Lecture
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Chatgpt.com - basic prompting

0h 32m

ChatGPT prompts basics

Lecture
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ChatGPT prompts – Role & identity

Platform demonstration
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ChatGPT prompts – Objective

Platform demonstration
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ChatGPT prompts – Background information

Platform demonstration
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ChatGPT prompts – Audience

Platform demonstration
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ChatGPT prompts – Tone & style

Platform demonstration
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ChatGPT prompts – Outcome & format

Platform demonstration
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ChatGPT prompts – Limitations

Platform demonstration
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ChatGPT prompts – Summary

Lecture
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Content production - articles

0h 28m

Optimized articles - Articles

Lecture
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Optimized articles - Focus/primary keyword

Lecture
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Optimized articles - Supportive/secondary keywords

Lecture
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Optimized articles - Sections

Lecture
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Optimized articles - Headings

Lecture
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Optimized articles - Headings structure

Lecture
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Optimized articles - Headings & CMS

Lecture
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Optimized articles - Prologue

Lecture
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Optimized articles - Main body

Lecture
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Optimized articles - Epilogue

Lecture
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Optimized articles - Articles & A.I

Platform demonstration
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Optimized articles - Publishing in a blog

Lecture
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Optimized articles - Metrics

Lecture
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Optimized articles - Professional

Lecture
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Optimized articles - Summary

Lecture
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Canva.com

2h 4m

How to create graphics & videos with Canva.com

Platform demonstration
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Canva.com - Templates

Platform demonstration
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Canva.com - Mockups

Platform demonstration
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Canva.com - Brand

Platform demonstration
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Canva.com - Content planner

Platform demonstration
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Canva.com - Designing graphics from templates

Platform demonstration
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Canva.com - Designing graphics with elements

Platform demonstration
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Canva.com - Designing graphics with uploads

Platform demonstration
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Canva.com - Designing graphics with text

Platform demonstration
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Canva.com - Designing graphics with photos

Platform demonstration
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Canva.com - Designing graphics with styles

Platform demonstration
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Canva.com - Editing & resizing graphics

Platform demonstration
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Canva.com - Downloading & sharing graphics

Platform demonstration
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Canva.com - Producing videos from templates

Platform demonstration
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Canva.com - Producing videos with elements

Platform demonstration
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Canva.com - Producing videos using video uploads

Platform demonstration
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Canva.com - Producing storytelling videos using text

Platform demonstration
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Canva.com - Producing storytelling videos using photos

Platform demonstration
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Canva.com - Producing storytelling videos using video footage

Platform demonstration
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Canva.com - Producing videos with styles

Platform demonstration
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Canva.com - Producing videos with audio

Platform demonstration
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Canva.com - Producing videos with transitions

Platform demonstration
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Canva.com - Producing videos with logos

Platform demonstration
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Canva.com - Editing & resizing videos

Platform demonstration
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Canva.com - Downloading & sharing videos

Platform demonstration
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Canva.com - Our folders

Platform demonstration
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Canva.com - Our templates

Platform demonstration
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Canva.com - Our team

Platform demonstration
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Canva.com - Using the mobile app

Platform demonstration
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Canva.com - Summary

Lecture
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MidJourney.com - basic features in detail

0h 19m

Midjourney features

Lecture
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Midjourney - Text to photo

Platform demonstration
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Midjourney - Photorealism, abstract, fantasy, surrealism

Platform demonstration
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Midjourney - Patterns and textures

Platform demonstration
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Midjourney - Different themes

Platform demonstration
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Midjourney - Multiple variations

Platform demonstration
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Midjourney - Refining and improvement

Platform demonstration
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Midjourney - Exports

Platform demonstration
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Midjourney - Summary

Lecture
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Content production - legal copyrights

1h 4m

Copyrights protection

Lecture
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Copyright - Explaining your rights

Lecture
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Copyright - Not a copyright

Lecture
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Copyright - Our legal rights

Lecture
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Copyright - Creative commons

Lecture
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Copyright - Check copies

Lecture
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Copyright - Lawful use of content

Lecture
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Copyright - Legal use of others trademarks

Lecture
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Copyright - How to use links

Lecture
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Copyright - Summary

Lecture
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Facebook pages

2h 30m

The Facebook Pages

Lecture
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Facebook Page - Create

Platform demonstration
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Facebook Pages - Page view & browsing

Platform demonstration
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Facebook Pages - Settings & privacy

Platform demonstration
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Facebook Pages - Preferences

Platform demonstration
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Facebook Pages - Page details

Platform demonstration
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Facebook Pages - How people find & contact you

Platform demonstration
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Facebook Pages - Posts

Platform demonstration
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Facebook Pages - Stories

Platform demonstration
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Facebook Pages - Page setup

Platform demonstration
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Facebook Pages - Reels

Platform demonstration
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Facebook Pages - Followers & public content

Platform demonstration
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Facebook Pages - Page and tagging

Platform demonstration
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Facebook Pages - Blocking

Platform demonstration
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Facebook Pages - Permissions

Platform demonstration
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Facebook Pages - Activity log

Platform demonstration
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Facebook Pages - Access and control

Platform demonstration
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Facebook Pages - Access your information

Platform demonstration
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Facebook Pages - Download your information

Platform demonstration
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Facebook Pages - Community standards and legal policies

Platform demonstration
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Facebook Pages - Edit info

Platform demonstration
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Facebook Pages - Edit action button

Platform demonstration
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Facebook Pages - Home & overview

Platform demonstration
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Facebook Pages - Professional dashboard insights

Platform demonstration
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Facebook Pages - Create posts

Platform demonstration
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Facebook Pages - Create stories

Platform demonstration
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Facebook Pages - Ad center

Platform demonstration
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Facebook Pages - Events

Platform demonstration
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Facebook Pages - Moderation assist

Platform demonstration
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Facebook Pages - Summary

Lecture
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Meta commerce manager

0h 55m

Meta commerce manager

Lecture
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Meta commerce - What it is

Lecture
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Meta commerce - Setup

Platform demonstration
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Meta commerce - Settings

Platform demonstration
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Meta commerce - Catalogue - Issues

Platform demonstration
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Meta commerce - Catalogue - Data sources

Platform demonstration
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Meta commerce - Catalogue - Events

Platform demonstration
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Meta commerce - Catalogue - Items & sets

Platform demonstration
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Meta commerce - Help

Platform demonstration
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Meta commerce - Summary

Platform demonstration
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Meta business suite

4h 21m

Meta Business Suite

Lecture
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Meta Business Suite - Home

Platform demonstration
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Meta Business Suite - Notifications

Platform demonstration
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Meta Business Suite - Inbox

Platform demonstration
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Meta Business Suite - Automated responses

Platform demonstration
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Meta Business Suite - Posts & stories dashboard

Platform demonstration
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Meta Business Suite - Text posts

Platform demonstration
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Meta Business Suite - Image posts

Platform demonstration
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Meta Business Suite - Link posts

Platform demonstration
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Meta Business Suite - Albums & carousels

Platform demonstration
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Meta Business Suite - Video posts

Platform demonstration
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Meta Business Suite - Reels

Platform demonstration
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Meta Business Suite - Scheduling & drafts

Platform demonstration
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Meta Business Suite - Stories

Platform demonstration
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Meta Business Suite - Planner

Platform demonstration
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Meta Business Suite - Insights

Platform demonstration
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Meta Business Suite - Business feed

Platform demonstration
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Meta Business Suite - Create lead forms

Platform demonstration
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Meta Business Suite - Manage collected leads

Platform demonstration
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Meta Business Suite - Apps

Platform demonstration
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Meta Business Suite - Ads

Platform demonstration
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Meta Business Suite - Settings

Platform demonstration
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Meta Business Suite - Help & support

Platform demonstration
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Meta Business Suite - Summary

Platform demonstration
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X (Twitter) profile & posts

1h

X profile - Profile of others

Platform demonstration
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X profile

Lecture
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X profile - Create professional account

Lecture
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X profile - Edit profile

Platform demonstration
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X profile - Professional account

Platform demonstration
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X posts - Posts & threads

Platform demonstration
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X posts - Posts with links

Platform demonstration
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X posts - Posts with videos, images, GIFs

Platform demonstration
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X posts - Emojis & location

Platform demonstration
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X posts - Polls

Platform demonstration
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X posts - Spaces

Platform demonstration
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X posts - Create space

Platform demonstration
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X posts - Scheduling posts

Platform demonstration
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X posts - Summary

Lecture
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TikTok profile

0h 40m

TikTok profile & grid

Platform demonstration
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TikTok profile - Pinned videos

Platform demonstration
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TikTok profile - Edit profile

Platform demonstration
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TikTok profile - Account & security

Lecture
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TikTok profile - Privacy settings

Platform demonstration
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TikTok profile - Analytics

Platform demonstration
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TikTok profile - Summary

Lecture
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TikTok posts

2h 27m

TikTok posts - Different type of posts

Platform demonstration
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TikTok posts - What makes videos go viral

Platform demonstration
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TikTok posts - What makes videos successful

Platform demonstration
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TikTok posts - 3" hook factor

Platform demonstration
times-icons10m 19s

TikTok posts - Information speed factor

Platform demonstration
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TikTok posts - WOW factor

Platform demonstration
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TikTok posts - Music factor

Platform demonstration
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TikTok posts - Hashtags factor

Platform demonstration
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TikTok posts - Value factor

Platform demonstration
times-icons07m 37s

TikTok posts - Post features

Platform demonstration
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TikTok posts - Using filters

Platform demonstration
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TikTok posts - Using music

Platform demonstration
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TikTok posts - Using duets & stiches

Lecture
times-icons11m 13s

TikTok posts - Production & editing

Platform demonstration
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TikTok posts - Adding title, description & thumbnail

Platform demonstration
times-icons10m 11s

TikTok posts - Promoting your video

Platform demonstration
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TikTok posts - Replying & video replying to comments

Platform demonstration
times-icons08m 59s

TikTok posts - Analytics

Platform demonstration
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TikTok posts - Summary

Platform demonstration
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YouTube channel

0h 43m

The YouTube channel & studio

Lecture
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YouTube studio - Settings & roles

Platform demonstration
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YouTube studio - Channel customization

Platform demonstration
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YouTube studio - Audio library

Platform demonstration
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YouTube studio - Earn

Platform demonstration
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YouTube studio - Copyright

Platform demonstration
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YouTube studio - Subtitles

Platform demonstration
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YouTube studio - Comments & mentions

Platform demonstration
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YouTube studio - Channel analytics

Platform demonstration
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YouTube studio - Content

Platform demonstration
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YouTube studio - Summary

Lecture
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YouTube videos & posts

1h 20m

YouTube posting - Upload video

Platform demonstration
times-icons15m 48s

YouTube posting - Video details

Platform demonstration
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YouTube posting

Lecture
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YouTube posting - Upload shorts

Platform demonstration
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YouTube posting - Lives

Platform demonstration
times-icons05m 34s

YouTube posting - Subtitles

Platform demonstration
times-icons04m 36s

YouTube posting - End screens

Platform demonstration
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YouTube posting - Cards

Platform demonstration
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YouTube posting - Copyrights

Platform demonstration
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YouTube posting - Video comments

Platform demonstration
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YouTube posting - Editor

Platform demonstration
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YouTube posting - Video analytics

Platform demonstration
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YouTube posting - Posts

Platform demonstration
times-icons02m 35s

YouTube posting - Playlist & podcasts

Platform demonstration
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YouTube posting - Summary

Lecture
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Google Business Profile & posts

1h 30m

What is Google My Business

Lecture
times-icons06m 52s

Google My Business - Profile manager

Platform demonstration
times-icons04m 51s

Google My Business - Claim location

Platform demonstration
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Google My Business - Create a location

Platform demonstration
times-icons10m 53s

Google My Business - Business profile settings

Platform demonstration
times-icons04m 37s

Google My Business - Edit profile & business information

Platform demonstration
times-icons08m 38s

Google My Business - Read reviews

Platform demonstration
times-icons05m 59s

Google My Business - Messages

Platform demonstration
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Google My Business - Add photo

Platform demonstration
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Google My Business - Performance

Platform demonstration
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Google My Business - Edit menu

Platform demonstration
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Google My Business - Food ordering & bookings

Platform demonstration
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Google My Business - Edit products

Platform demonstration
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Google My Business - Edit services

Platform demonstration
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Google My Business - Q&A

Platform demonstration
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Google My Business - Add update

Platform demonstration
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Google My Business - Summary

Lecture
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Pinterest platform & posts

1h 22m

What is Pinterest

Lecture
times-icons04m 02s

Pinterest profile - Feed

Platform demonstration
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Pinterest profile - Interacting with pins

Platform demonstration
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Pinterest profile - Search

Platform demonstration
times-icons05m 27s

Pinterest profile - Profile

Platform demonstration
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Pinterest profile - Switch to business profile

Platform demonstration
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Pinterest profile - Business profile

Platform demonstration
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Pinterest profile - Settings

Platform demonstration
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Pinterest profile - Business hub

Platform demonstration
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Pinterest profile - Business access

Platform demonstration
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Pinterest profile - Notifications, mentions, messages

Platform demonstration
times-icons01m 51s

Pinterest profile - Create & edit board

Platform demonstration
times-icons05m 55s

Pinterest profile - Boards best practices

Platform demonstration
times-icons06m 12s

Pinterest profile - Create & edit pin

Platform demonstration
times-icons08m 30s

Pinterest profile - Pins best practices

Platform demonstration
times-icons06m 54s

Pinterest profile - Analytics overview

Platform demonstration
times-icons05m 13s

Pinterest profile - Audience insights

Platform demonstration
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Pinterest profile - Trends

Platform demonstration
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Pinterest profile - Summary

Lecture
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Instagram profile

1h 42m

Instagram profile

Lecture
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Instagram profile - Business profile

Platform demonstration
times-icons01m 59s

Instagram profile - Username

Platform demonstration
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Instagram profile - Name

Platform demonstration
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Instagram profile - Photo

Platform demonstration
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Instagram profile - Bio

Platform demonstration
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Instagram profile - Links

Platform demonstration
times-icons02m 31s

Instagram profile - Links tools

Platform demonstration
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Instagram profile - Followers & following

Platform demonstration
times-icons02m 36s

Instagram profile - Buttons

Platform demonstration
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Instagram profile - Story highlights

Platform demonstration
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Instagram profile - Main feed/grid

Platform demonstration
times-icons01m 49s

Instagram profile - Reels feed/grid

Platform demonstration
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Instagram profile - Tagged feed/grid

Platform demonstration
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Instagram profile - Other feeds/grids

Platform demonstration
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Instagram profile - Your activity

Platform demonstration
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Instagram profile - QR codes

Platform demonstration
times-icons02m 34s

Instagram profile - Settings & privacy

Platform demonstration
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Instagram profile - Account center

Platform demonstration
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Instagram profile - Password & security

Platform demonstration
times-icons04m 53s

Instagram profile - Business tools & controls

Platform demonstration
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Instagram profile - Branded content & partnership ads

Platform demonstration
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Instagram profile - Subscriptions

Platform demonstration
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Instagram profile - Direct messages

Platform demonstration
times-icons03m 36s

Instagram profile - Direct messages tools

Platform demonstration
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Instagram profile - Connect with Facebook page

Platform demonstration
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Instagram profile - Account insights

Platform demonstration
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Instagram profile - Summary

Platform demonstration
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Instagram posts & stories

2h 19m

Instagram posts & stories

Lecture
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Instagram posts - The single image

Platform demonstration
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Instagram posts - The carousel

Platform demonstration
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Instagram posts - The videos & reels

Platform demonstration
times-icons02m 53s

Instagram posts - The stories

Platform demonstration
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Instagram posts - The notes

Platform demonstration
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Instagram posts - Ideas for content

Platform demonstration
times-icons06m 44s

Instagram posts - Single image from app

Platform demonstration
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Instagram posts - Single image from desktop

Platform demonstration
times-icons02m 29s

Instagram posts - Single image from Business Suite

Platform demonstration
times-icons04m 26s

Instagram posts - Best practices for image posts

Platform demonstration
times-icons02m 20s

Instagram posts - Carousel from app, desktop & business suite

Platform demonstration
times-icons05m 26s

Instagram posts - Best practices for carousel posts

Platform demonstration
times-icons02m 58s

Instagram posts - Reels & videos from app

Platform demonstration
times-icons10m 42s

Instagram posts - Reels & videos templates

Platform demonstration
times-icons04m 44s

Instagram posts - Reels & videos from desktop

Platform demonstration
times-icons02m 48s

Instagram posts - Best practices for videos & reels

Lecture
times-icons03m 58s

Instagram posts - Reels & videos from Meta Business Suite

Platform demonstration
times-icons04m 13s

Instagram posts - Stories from app & Business Suite

Platform demonstration
times-icons12m 12s

Instagram posts - Best practices for stories

Lecture
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Instagram posts - Lives

Platform demonstration
times-icons06m 26s

Instagram posts - Best practices for lives

Platform demonstration
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Instagram posts - Scheduling from app & business suite

Platform demonstration
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Instagram posts - Working with influencers

Platform demonstration
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Instagram posts - Branded content request

Platform demonstration
times-icons02m 26s

Instagram posts - Paid partnership

Platform demonstration
times-icons02m 46s

Instagram posts - Collaborations with others

Platform demonstration
times-icons04m 42s

Instagram posts - Boost

Platform demonstration
times-icons06m 05s

Instagram posts - Post & reels insights

Platform demonstration
times-icons05m 26s

Instagram posts - Stories insights

Lecture
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Instagram posts - Content you shared insights

Lecture
times-icons04m 53s

Instagram posts - Paid partnership insights

Lecture
times-icons01m 56s

Instagram posts - Summary

Lecture
times-icons02m 02s

LinkedIn profile & posts

2h 44m

LinkedIn profile & posts

Platform demonstration
times-icons52s

LinkedIn profile - Profile of others

Platform demonstration
times-icons07m 35s

LinkedIn profile - Profile photo

Platform demonstration
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LinkedIn profile - Cover photo

Platform demonstration
times-icons02m 49s

LinkedIn profile - Headline & Contact info

Platform demonstration
times-icons05m 50s

LinkedIn profile - Profile language

Platform demonstration
times-icons03m 36s

LinkedIn profile - Providing services

Platform demonstration
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LinkedIn profile - Extras

Platform demonstration
times-icons04m 24s

LinkedIn profile - Analytics

Platform demonstration
times-icons06m 49s

LinkedIn profile - Creator mode

Platform demonstration
times-icons03m 19s

LinkedIn profile - My network

Platform demonstration
times-icons06m 32s

LinkedIn profile - Activity

Platform demonstration
times-icons02m 30s

LinkedIn profile - My items

Platform demonstration
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LinkedIn profile - Public profile & URL

Platform demonstration
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LinkedIn profile - Featured

Platform demonstration
times-icons03m 15s

LinkedIn profile - About

Platform demonstration
times-icons03m 27s

LinkedIn profile - Experience

Platform demonstration
times-icons07m 48s

LinkedIn profile - Education

Platform demonstration
times-icons03m 06s

LinkedIn profile - Licences & certifications

Platform demonstration
times-icons02m 27s

LinkedIn profile - Projects

Platform demonstration
times-icons01m 34s

LinkedIn profile - Volunteering

Platform demonstration
times-icons01m 44s

LinkedIn profile - Skills

Platform demonstration
times-icons04m 17s

LinkedIn profile - Recommendations

Platform demonstration
times-icons05m 48s

LinkedIn profile - Honors & awards

Platform demonstration
times-icons01m 45s

LinkedIn profile - Interests

Platform demonstration
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LinkedIn profile - Languages

Platform demonstration
times-icons01m 41s

LinkedIn profile - Causes

Platform demonstration
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LinkedIn profile - Account preferences

Platform demonstration
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LinkedIn profile - Sign in & security

Platform demonstration
times-icons04m 14s

LinkedIn profile - Visibility

Platform demonstration
times-icons06m 39s

LinkedIn profile - Data & notifications

Platform demonstration
times-icons08m 45s

LinkedIn profile - Posting

Platform demonstration
times-icons04m 01s

LinkedIn profile - Media posting

Platform demonstration
times-icons04m 29s

LinkedIn profile - Add a document

Platform demonstration
times-icons01m 47s

LinkedIn profile - Create an event

Platform demonstration
times-icons02m 52s

LinkedIn profile - Celebrate an occasion

Platform demonstration
times-icons03m 33s

LinkedIn profile - Create poll

Platform demonstration
times-icons02m 34s

LinkedIn profile - Find an expert

Platform demonstration
times-icons01m 46s

LinkedIn profile - Share hiring

Platform demonstration
times-icons03m 04s

LinkedIn profile - Write article

Platform demonstration
times-icons04m 04s

LinkedIn profile - Newsletter

Platform demonstration
times-icons04m 15s

LinkedIn profile - Summary

Lecture
times-icons58s

LinkedIn pages & posts

0h 53m

LinkedIn page & posts

Platform demonstration
times-icons01m 55s

LinkedIn page & posts - Create a company page

Platform demonstration
times-icons03m 01s

LinkedIn page & posts - Create a showcase page

Platform demonstration
times-icons02m 44s

LinkedIn page & posts - Educational Institution

Platform demonstration
times-icons01m 41s

LinkedIn page & posts - Dashboard

Platform demonstration
times-icons01m 58s

LinkedIn page & posts - Invite connections

Platform demonstration
times-icons03m 09s

LinkedIn page & posts - Feed

Platform demonstration
times-icons03m 14s

LinkedIn page & posts - Analytics

Platform demonstration
times-icons06m 23s

LinkedIn page & posts - Activity

Platform demonstration
times-icons02m 05s

LinkedIn page & posts - Inbox

Platform demonstration
times-icons02m 51s

LinkedIn page & posts - Settings

Platform demonstration
times-icons03m 20s

LinkedIn page & posts - Create posts

Platform demonstration
times-icons03m 14s

LinkedIn page & posts - Create poll

Platform demonstration
times-icons01m 50s

LinkedIn page & posts - Create event

Platform demonstration
times-icons03m 11s

LinkedIn page & posts - Celebrate an occasion

Platform demonstration
times-icons02m 20s

LinkedIn page & posts - Add a document

Platform demonstration
times-icons01m 49s

LinkedIn page & posts - Share hiring

Platform demonstration
times-icons02m 18s

LinkedIn page & posts - Write an article

Platform demonstration
times-icons05m 11s

LinkedIn page & posts - Summary

Platform demonstration
times-icons54s

Threads platform

1h 9m

Threads platform

Lecture
times-icons04m 44s

Threads platform - Account & log in

Platform demonstration
times-icons04m 14s

Threads platform - Settings

Platform demonstration
times-icons07m 15s

Threads platform - Security settings

Platform demonstration
times-icons03m 32s

Threads platform - Feed

Platform demonstration
times-icons07m 54s

Threads platform - Search

Platform demonstration
times-icons05m 56s

Threads platform - Activity

Platform demonstration
times-icons04m 25s

Threads platform - Profile

Platform demonstration
times-icons09m 28s

Threads platform - Insights

Platform demonstration
times-icons08m 01s

Threads platform - Create thread post

Platform demonstration
times-icons09m 21s

Threads platform - Summary

Lecture
times-icons04m 32s

Content marketing strategy & calendar

0h 30m

The content marketing strategy

Lecture
times-icons04m 08s

Content marketing - Methodology

Lecture
times-icons03m 13s

Content marketing - Ideas & legal issues

Lecture
times-icons32s

Content marketing - Ideas

Lecture
times-icons07m 22s

Content marketing - Customer journey

Lecture
times-icons03m 44s

Content marketing - UTMs

Lecture
times-icons02m 09s

Content marketing - Calendar

Lecture
times-icons05m 11s

Content marketing - Dont's

Lecture
times-icons03m 10s

Content marketing - Summary

Lecture
times-icons01m 22s

Content marketing strategy - production

1h 5m

Content marketing production

Lecture
times-icons02m 24s

Content marketing production - Graphics & infographics

Lecture
times-icons09m 02s

Content marketing production - Video production

Lecture
times-icons13m 56s

Content marketing production - Audio podcasts

Lecture
times-icons08m 26s

Content marketing production - Articles

Lecture
times-icons06m 12s

Content marketing production - Ebooks

Lecture
times-icons05m 32s

Content marketing production - Presentations

Lecture
times-icons04m 41s

Content marketing production - Tools

Lecture
times-icons02m 57s

Content marketing production - Reproduction & combinations

Lecture
times-icons02m 41s

Content marketing production - Websites

Lecture
times-icons07m 17s

Content marketing production - Summary

Lecture
times-icons01m 52s

Content marketing strategy - distribution

0h 33m

Content marketing distribution

Lecture
times-icons02m 17s

Content marketing distribution - Infographics

Lecture
times-icons02m 17s

Content marketing distribution - Videos

Lecture
times-icons02m 12s

Content marketing distribution - Podcasts

Lecture
times-icons02m 11s

Content marketing distribution - Articles

Lecture
times-icons02m 55s

Content marketing distribution - E-books & presentations

Lecture
times-icons02m 39s

Content marketing distribution - Tools

Lecture
times-icons01m 31s

Content marketing distribution - Summary

Lecture
times-icons02m 53s

Content marketing distribution - Useful or promotional content

Lecture
times-icons14m 30s

Content marketing strategy - promotion

0h 8m

Content marketing promotion

Lecture
times-icons02m 47s

Content marketing promotion - Different tactics

Lecture
times-icons04m

Content marketing promotion - Summary

Lecture
times-icons01m 28s

Content marketing strategy - metrics

0h 3m

Content marketing metrics

Lecture
times-icons03m 19s

Content marketing strategy - services

0h 12m

Content marketing services

Lecture
times-icons12m 43s

Content marketing strategy - exercise

0h 5m

Content marketing strategy - The brief for your exercise

Lecture
times-icons05m 31s

Search engine & AI optimization strategy - search engines & AI bots

0h 50m

The search engine & AI bots optimization

Lecture
times-icons05m 39s

SEO & AI - Crawiling

Lecture
times-icons06m 26s

SEO & AI - Indexing

Lecture
times-icons02m 06s

SEO & AI - Searching

Lecture
times-icons02m 31s

SEO & AI - Ranking

Lecture
times-icons04m 44s

SEO & AI - Search engine results page & AI

Lecture
times-icons02m 25s

SEO & AI - Search engine results formats

Lecture
times-icons05m 14s

SEO & AI - Long tail search engine results

Lecture
times-icons05m 20s

SEO & AI - AI search bots

Lecture
times-icons05m 09s

SEO & AI - Search engine & AI optimization

Lecture
times-icons04m 24s

SEO & AI - White & black hat SEO

Lecture
times-icons02m 43s

SEO & AI - Summary

Lecture
times-icons03m 20s

Search engine & AI optimization strategy - optimizing content

1h 39m

Website content optimization

Lecture
times-icons01m 20s

Website content optimization - Content architecture

Lecture
times-icons09m 24s

Website content optimization - Focus & supportive keywords

Lecture
times-icons11m 24s

Website content optimization - Headings

Lecture
times-icons10m 31s

Website content optimization - Headings & keywords

Lecture
times-icons09m 22s

Website content optimization - Changing headings

Lecture
times-icons05m 48s

Website content optimization - URLs

Lecture
times-icons07m 05s

Website content optimization - Changing URLs

Lecture
times-icons04m 03s

Website content optimization - Meta tags

Lecture
times-icons08m 54s

Website content optimization - Changing meta tags

Lecture
times-icons04m 45s

Website content optimization - Internal links

Lecture
times-icons05m 29s

Website content optimization - Adding internal links

Lecture
times-icons02m 22s

Website content optimization - Files

Lecture
times-icons07m 30s

Website content optimization - EEAT

Lecture
times-icons04m 19s

Website content optimization - Professionals

Lecture
times-icons02m 42s

Website content optimization - Summary

Lecture
times-icons04m 19s

Search engine & AI optimization strategy - optimizing technical

1h 32m

Website technical optimization

Lecture
times-icons02m 01s

Website technical optimization - Mobile

Lecture
times-icons09m 15s

Website technical optimization - Mobile optimization

Lecture
times-icons04m 32s

Website technical optimization - Speed

Lecture
times-icons08m 31s

Website technical optimization - Speed optimization

Lecture
times-icons09m

Website technical optimization - Security

Lecture
times-icons04m 14s

Website technical optimization - Security optimization

Lecture
times-icons01m 31s

Website technical optimization - Schema

Lecture
times-icons05m 07s

Website technical optimization - Schema optimization

Lecture
times-icons08m 01s

Website technical optimization - Status codes

Lecture
times-icons03m 40s

Website technical optimization - Robots.txt & sitemap.xml

Lecture
times-icons07m

Website technical optimization - Robots.txt & sitemap.xml optimization

Lecture
times-icons05m 19s

Website technical optimization - No index

Lecture
times-icons02m 40s

Website technical optimization - No index optimization

Lecture
times-icons03m 18s

Website technical optimization - Canonicals

Lecture
times-icons04m 01s

Website technical optimization - Canonicals optimization

Lecture
times-icons02m 41s

Website technical optimization - Redirects

Lecture
times-icons04m 42s

Website technical optimization - 404 page (not found)

Lecture
times-icons02m 41s

Website technical optimization - Redirects optimization

Lecture
times-icons02m 11s

Website technical optimization - Summary

Lecture
times-icons02m 27s

Search engine & AI optimization strategy - backlinks

0h 37m

The backlinks

Lecture
times-icons02m 28s

Offsite SEO - How backlinks work

Lecture
times-icons02m 12s

Offsite SEO - Domain & page authority

Lecture
times-icons04m 15s

Offsite SEO - Good quality backlinks

Platform demonstration
times-icons06m 35s

Offsite SEO - Bad quality & toxic backlinks

Lecture
times-icons09m 26s

Offsite SEO - No follow backlinks

Lecture
times-icons05m 42s

Offsite SEO - Why others set baclinks to no follow

Lecture
times-icons05m 46s

Offsite SEO - Summary

Lecture
times-icons01m 29s

Search engine & AI optimization strategy - link building

0h 58m

Link building strategy

Lecture
times-icons01m 34s

Offsite SEO - Link building with content marketing on our website

Lecture
times-icons05m 17s

Offsite SEO - Link building with public relations

Lecture
times-icons06m 37s

Offsite SEO - Link building with content marketing on other websites

Lecture
times-icons04m 49s

Offsite SEO - Paid links

Lecture
times-icons07m 05s